Faculty Publications

msgDr. Mousumi Sengupta
M.A. in HRM, GradIPD & Ph.D.
Professor – OB/HR

  1. Shwetha G. Y. and Sengupta, Mousumi (2025). Generation Z Employees’ Perception on Green Training and Development Practices: Impact of Organizational Performance on Environmental Management. Empirical Economics Letters, ISSN: 1681-8997, V.24 (Special Issue 2): February. DoI: https://doi.org/10.5281/zenodo.15106289, pp.15-21.
  2. Sengupta, Mousumi and Peter, Helen (2025). Investigating the SDT theory of motivation: A study among Indian banking sector employees. Empirical Economics Letters, ISSN: 1681-8997, V.24 (Special Issue 4): March, DoI: https://doi.org/10.5281/zenodo.15107660
  3. Sengupta, Nilanjan and Sengupta, Mousumi (2025). Issues in Leisure Travel Decisions During COVID-19 Pandemic: An Exploratory Study. Sustainable Management Practices in Tourism edited by Biju, M. R. and Padmanabha, M.R.B. Anantha, ISBN: 978-93-5594-671-3, New Delhi, Concept Publishing Company Pvt. Ltd., pp.119-137
  4. Sasikumar, Anand and Sengupta, Mousumi (2025). The Debacle of Byju’s: An End of Possibility or a Pause Before Turnaround?. SAGE Publications: SAGE Business Cases Originals, Online ISBN: 9781071984550, DOI: https://doi.org/10.4135/9781071984550
  5. K. Subha, Roshni James, Vanita Singh, Sarika Mahajan, Sengupta, Mousumi  & Madhumita Mohanty. (2024). Perception of Glass Ceiling among Management Executives: A Myth or Reality. Empirical Economics Letters, ISSN 1681- 8997, V.23 (December Special Issue 2), pp.331–353. DoI: https://doi.org/10.5281/zenodo.14558843
  6. Sengupta, Mousumi & Sunil, M. V. (2024). Insights of research on Whistleblowing in India: A Bibliometric Exploration. Mysore, SDM Institute for Management Development, 35 pages.
  7. Sengupta, Mousumi (2024). Empowering employees at the workplace. Journal of Informatics Education and Research, Vol. 4 (2), pp 1887- 1895, ISSN: 1526-4726, DOI: https://doi.org/10.52783/jier.v4i2.1006, (ABDC).
  8. Sengupta, Mousumi & Yashwanth (2024). Artificial Intelligence in Employee Recruitment: A Perception Study on Indian Recruiters. Empirical Economics Letters, ISSN: 1684-8997, V.23 (Special Issue 1), May, pp.171–180, doi: https://doi.org/10.5281/zenodo.11521406, (ABDC).
  9. Sengupta, Mousumi  & Sanjana, A. S. (2024). Investment Decision and Preferences: An Exploratory Study among Indian Youth. Empirical Economics Letters, 23 (Special Issue 1: April 2024) , pp. 29 – 36, ISSN 1681 8997, DOI: https://doi.org/10.5281/zenodo.11351474, (ABDC).
  10. Sengupta, Mousumi & Aswathy K. (2024). Perfectionism And Self-Efficacy among Indian Working Professionals. European Economic Letters (EEL), Vol. 14 (2), ISSN 2323-5233, pp. 759–766, https://doi.org/10.52783/eel.v14i2.1399.
  11. Sunil M. V., Sengupta, Mousumi, and Pradeep M. (2024). Investigating the Level of Awareness of Indian Executives about ESG and the ESG Reporting Software. European Economic Letters (EEL),  Vol.14 (2), pp.308–318, DoI: https://doi.org/10.52783/eel.v14i2.1325, (ABDC-C).
  12. Sasikumar, Anand & Sengupta, Mousumi (2024). A Model to Categorize Students’ Perception on Endorsing Massive Open Online Courses. Journal of Informatics Education and Research, ISSN: 1526-4726, V.4(1), pp.137-147.

mm new 2023Dr. Mohamed Minhaj
MCA, M.Phil & Ph.D
Dean – Academics & Professor – Systems

  1. Aro-Gordon, S., Minhaj, Mohamed, et al. (2024). Sustainable Development and Big Data Technology Application in an Emerging Economy. Sustainable Education and Development – Clean Energy : Proceedings of the Applied Research Conference in Africa (ARCA), 2023, Volume 1, edited by Clinton Aigbavboa, et al. (2024), ARCA 2023. Springer, Cham, Print ISBN: 978-3-031-65356-8; Online ISBN: 978-3-031-65357-5, pp.141-164, DoI: https://doi.org/10.1007/978-3-031-65357-5_9.

vasumathyDr. S Vasumathy Hariharan
MCOM, MFM, MBA, MPhil, PhD, FDP(IIMK) 
Professor – Finance

  1. Suganthi, P. and Subrahmoniam Hariharan, V. (2025). “Let the deserving deserve the best – HR analytics at Lotus Tech Solutions”.Vol. 15 (2), pp1-29 https://doi.org/10.1108/EEMCS-08-2024-0340
  2. S. Vasumathy Hariharan & Kannadas, S. (2024). Evaluating the impact of M&A on efficiency: A mixed-method analysis incorporating ESG insights. Korea Review of International Studies, 17(65), 66. ISSN 1226-4741.
  3. S. Vasumathy Hariharan and P Suganthi (2024). Designing Deliverables on Customer Perceived Value for Sustainable Growth: A Multi Group Approach. Empirical Economics Letters, ISSN:1681 8997, V.23(Special Issue 1), December, pp.65-77, DoI: https://doi.org/10.5281/zenodo.14589500
  4. Vasumathy S Hariharan (2024). Book review on mastering the market cycles. SDMIMD Journal of management Vol.15(1), Pages 131-132, Informatics Publishing Limited & SDM Institute for Management Development (SDMIMD).

sln pDr. Srilakshminarayana.G
MSc, PGDOM, Ph.D
Associate Professor – Quantitative Methods

  1. Babu H, R., Srilakshminarayana, G., Vysakh, C. & Chandrakala, B., (2025). A Survey on Open Access Publishing Preferences of Indian Scholars. The Journal of Electronic Publishing, ISSN: ISSN: 1080-2711, V.26(1). doi: https://doi.org/10.3998/jep.397 (Scopus).
  2. Srilakshminarayana G. (2024). A Study on the Behaviour of Shoppers Towards Online and Offline Platforms Using a Qualitative Approach. Journal of Informatics Education and Research, ISSN: 1526-4726, V.4(2), DoI: https://doi.org/10.52783/jier.v4i2.1068, pp.2338-2354, (ABDC-C).

sriram profileDr. M. Sriram
MBA, FCMA, M.Com, MPhil, Ph D
Associate Professor – Finance

  1. Syed Mohmood Hussaini and Sriram M. (2024). Long-run Performance of IPOs in Indian Context. Empirical Economics Letters, ISSN:1681-8997, V.23 (12): December, pp.53-68. DoI: https://doi.org/10.5281/zenodo.14584939
  2. Sriram M. and Riyazahmed K. (2024). Corporate Cash Holdings and Global Crisis: Evidence from India. Corporate Ownership & Control, ISSN: 1810-3057 (O), ISSN: 1727-9232, V.21(4). pp.49-59. DoI: https://doi.org/10.22495/cocv21i4art5 (ABDC-B)
  3. Riyazahmed K. and Sriram M. (2024). Do Cash Holdings Impact the Financials of Indian Companies?—Evidence from India. Indian Journal of Finance, Vol.18 (3) ISSN 0973-8711, March https://www.indianjournaloffinance.co.in/index.php/IJF/article/view/173614, (ABDC).
  4. Sriram, M. (2024). Minda Corporation’s Stake in Pricol: Financial or Strategic Investment?. SAGE Publications: SAGE Business Cases Originals, DOI: https://doi.org/10.4135/9781071939147, Online ISBN: 9781071939147.

vr new 2023Dr. Venkatraja B
MA, Ph.D
Associate Professor – Economics

  1. Vaidehi V. and Venkatraja, B. (2024). Is BSE Sensex Resilient to Macroeconomic Shocks? An Analysis of Pre-COVID and Post-COVID Periods. Empirical Economics Letters, ISSN:1681 8997, V.23 (Special Issue 1), December, pp.209-217, DoI: https://doi.org/10.5281/zenodo.14601791
  2. Indira, M. and Venkatraja B. (2024). Financial performance and economic efficiency of Souharda Cooperatives in Karnataka. Autonomy, Governance and Empowerment : study of Souharda Cooperatives, Jaipur, Rawat Publications, ISBN: 978-81-316-1363-4, pp.91-109.

nanda kishore shetty profileDr. Nanda Kishore Shetty
BE, PGDPM & Ph. D
Associate Professor – Marketing

  1. Shetty, Nanda Kishore, Sunil M. V. and Helen Peter (2025). Sustainability Meets Strategy: A Holistic Framework for Enhancing B-School Effectiveness. Journal of Informatics Education and Research—JIER, ISSN: 1526-4726, V.5(2), April, pp. 16–51. DoI: https://doi.org/10.52783/jier.v5i2.2441.
  2. Shetty, Nanda Kishore, Gandhi, L. and Yashaswini, M. (2025). From Theory to Action: Enhancing B-School Learning through Outbound Training. European Economic Letters, ISSN : 2323-5233, V.15(1), March, pp.3665-3681. Doi: https://www.eelet.org.uk/index.php/journal/article/view/2772, (ABDC-C).
  3. Shetty, Nanda Kishore, Pooja Singh, Yashaswini M, Yogita Hiremath. (2024). The Power of User-Generated Content: Elevating Consumers’ Brand Perception, Purchase, and Post-Purchase Behavior in the Food and Beverage Industry. European Economic Letters (EEL), V.14(4), pp.2025–2039. https://doi.org/10.52783/eel.v14i4.2346, (ABDC-C).
  4. Shetty, Nanda Kishore, et al (2024).“Cash to Digital: UPI Adoption among Micro Businesses in Mysore”, Journal of Informatics Education and Research, ISSN: 1526-4726, Vol. 4, No.3(2024), PP 3603-3621,doi link: https://jier.org/index.php/journal/article/view/1745, (ABDC-C).
  5. Shetty, Nanda Kishore, et al (2024). Wipro’s Geographical Model Transition: A Deep Dive Across Phases. European Economic Letters (EEL), ISSN: 2323-5233, ISSN:2323-5233, DoI: https://doi.org/10.52783/eel.v14i2.1393, V.14(2), April, pp. 705–713, (ABDC-C).
  6. Shetty, Nanda Kishore, et al (2024). Creating a Successful Pre Release Marketing Strategy for an Experiential Product: A Case Study of the Upcoming Prequel to the Kantara Movie. Journal of Informatics Education and Research-JIER, ISSN: 1526-4726, Vol.4 (1), pp.948-963, DOI:https://jier.org/index.php/journal/article/view/665, (ABDC).
  7. Shetty, Nanda Kishore, et al (2024). Creating Sustainable Experiential Tourism for Showcasing Tulunadu’s Ecological Treasures. Journal of Informatics Education and Research, ISSN: 1526-4726, Vol.4 (1), pp.661-685, DOI: https://doi.org/10.52783/jier.v4i1.618, (ABDC).

gandhiDr. L Gandhi
M.A., M.B.A., M.Phil., UGC-NET, Ph.D
Associate Professor – OB/HRM

  1. Sunil, M.V. and Gandhi, L. (2025). Mapping the Values Landscape: Understanding the Strategic Role of Core Values in Organizational Success. Journal of Informatics Education and Research, ISSN: 1526-4726, V.5(1), pp.3201-3211.  DoI: http://jier.org/index.php/journal/article/view/2325 (ABDC-C).
  2. Gandhi L., (2025). Effective Projection of Quality of Working Life (QWL) using Emotional Intelligence (EI) of Management Teachers in India through Structural Equation Modelling (SEM). Journal of Informatics Education and Research, ISSN: 1526-4726, V.5(1), pp.2405–2422. DOI: https://doi.org/10.52783/jier.v5i1.2245 (ABDC).
  3. Gandhi L., (2025). Diversity Equity and Inclusion (DEI) – The Key Initiatives for Organizational Excellence. European Economics Letters, ISSN: 2323-5233, V.15 (1), pp.2353–2359 (ABDC).
  4. Gandhi, L. & Prakash G. (2024). Gender Diversity in the Manufacturing Sector in Karnataka, India: An analysis and the Way Forward. Empirical Economics Letters, ISSN:1681-8997, Vol.23 (September, Special Issue 2), pp.119–138, DOI: https://doi.org/10.5281/zenodo.14187499, (ABDC-C).
  5. Gandhi, L,  Anushree N Halyal & Pooja Reghunadh (2024).  Moonlighting: An Examination of Dual Employment in Contemporary Organizations.  Journal of Informatics Education and Research, ISSN  1526-4726, Vol.4 (1)   DoI: https://doi.org/10.52783/jier.v4i1.553, pp.291-298 (ABDC).
  6. Gandhi, L. (2024). Predicting Quality of Work Life (QWL) through Emotional Intelligence (EI) of the Business Management Faculty. 2nd  International Research Conference on Mindfulness (IRCM), Indian Institute of Management, Bodh Gaya, 8 – 10 February 2024.

keerthan rajDr. Keerthan Raj
MBA., M.A (Eco.,) AMT., Ph.D.
Associate Professor – Marketing

  1. Raj, K., et al. (2025). Measuring the impact of ethnocentrism on Indian youth: An empirical study on khadi fabric choice of preference. Academy of Marketing Studies Journal, 29(2), 1-15. (ABDC-B).
  2. Raj, K. et al. (2025). Benefits and challenges of Flipped Classroom Approach in College Education: A Quantitative Investigation. Journal of Informatics Education and Research, 5(1). https://doi.org/10.52783/jier.v5i1.2047 (ABDC-C).
  3. Raj,  K., et al., (2024). Commerce and Health Management: Analyzing the Intersections of Public Health Policies and Economic Development. South Eastern European Journal of Public Health, 111–119. https://doi.org/10.70135/seejph.vi.1651 (Scopus)
  4. Raj, K. et al. (2024). The role of Technology in Effective Managerial Decision-Making in a Dynamic Business environment: an Empirical study. https://www.jier.org/index.php/journal/article/view/1747 (ABDC-C).
  5. Raj, Keerthan. (2024). Patent Design Number: 433483-001. Certificate of Registration of Design from the Patent Office, Government of India.
  6. Raj, Keerthan, Fredrick, Dsouza Prima, Kurahattidesai, Channabasava and Hegde, Chinmaya S. (2024). Artificial Intelligence driven ustomer Relationship Management: harnessing the power of technology to improve business efficiency. International Journal of Communication Networks and Information Security (IJCNIS), ISSN: 2073-607X, 2076-0930, V.16(4), pp.58-65, (SCOPUS Q3).
  7. K.Raj et.al (2024). Mapping the Landscape: A Bibliometric Analysis of Online Learning in Higher Education. South Eastern European Journal of Public Health, ISSN: 2197-5248, pp.411–424. DoI:https://seejph.com/index.php/seejph/article/view/1191, (SCOPUS Q4).
  8. N. Abhishek, Suraj, Neetu, Rahiman, H.U., Nawaz, N., Kodikal, R., Kulal, A. and Raj, Keerthan. (2024). Digital transformation in accounting: elevating effectiveness across accounting, auditing, reporting and regulatory compliance. Journal of Accounting & Organizational Change, ISSN: 1832-5912, DoI: https://doi.org/10.1108/JAOC-01-2024-0039, (ABDC-B).
  9. Raj, Keerthan and Fredrick, Dsouza Prima (2024). Sustainable Development Goals: Public Sentiment and Participation Index. International Journal of Communication Networks and Information Security (IJCNIS), ISSN: 2073-607X, 2076-0930 16(1), Special Issue, pp.26–41, DoI: https://www.ijcnis.org/index.php/ijcnis/article/view/6741 (SCOPUS)
  10. Raj, Keerthan. (2024). Patent Application Number 202441035084. Investigating the Impact of Content Marketing on Brand Awareness, Customer Engagement, and Lead Generation. Office of the Controller General of Patents, Designs, and Trade Marks, Ministry of Commerce and Industry, Government of India.
  11. Raj, Keerthan. (2024). Service Quality in the Omnichannel World. 9th PAN IIM World Management Conference held at IIM Sambalpur, 22-24 January 2024.

kds newDr. Kannadas S 
MBA, M.Phil, FDP (IIM K), FDP (IISc), Ph.D
Associate Professor – Accounting & Finance

  1. Kannadas, S. (2025). Assessing pre- and post-merger financial performance: A global study of B2B companies across four sectors. Corporate Ownership & Control, ISSN: 1810-3057 (O), ISSN: 1727-9232 (P), V.22(2), DoI: https://doi.org/10.22495/cocv22i2art2, pp.21–33, (ABDC – B).
  2. S. Vasumathy Hariharan & Kannadas, S. (2024). Evaluating the impact of M&A on efficiency: A mixed-method analysis incorporating ESG insights. Korea Review of International Studies, 17(65), 66. ISSN 1226-4741.

ssb 2024 profileDr. S Saibaba
MBA, MFM, MA, MPhil, PhD.
Assistant Professor – Marketing

  1. Saibaba, S. (2024). Exploring the Influence of Trustworthiness and Cost Savings on Customer Loyalty in Mobile Shopping. European Economic Letters, ISSN 2323-5233, V.14(1), https://doi.org/10.52783/eel.v14i1.1206, pp.1492-1497.
  2. Saibaba, S. (2024). Online Compulsive Buying Behavior of Young Consumers in India – Examining the role of Smartphone Addiction, Social Media Addiction, Fear of Missing Out (FOMO) and Impulsive Buying Behavior. Journal of Informatics Education and Research, ISSN: 1526-4726, V.4(1), pp.155-167.  

riyaz new pic 2024Dr. K Riyazahmed
B.Com (CSCA), MBA, Ph.D. (UGC-NET)
Assistant Professor – Finance

  1. Riyazhamed K. (2024). Stock Volatility Model and Prediction using GARCH: A Case of Bharti Airtel Ltd. Empirical Economics Letters, ISSN:1681 8997, V.23(September Special Issue 2), 151–162. DoI: https://doi.org/10.5281/zenodo.14203310.
  2. Riyazahmed, K. (2025). SKDRDP—A Success Tale of Sustainable Rural Development. Sage Publications: Sage Business Cases Originals, Online. ISBN 9781071947548. https://doi.org/10.4135/9781071947548 
  3. Riyazahmed, K. (2025). Farmer Producer Organizations: Empowering the Agricultural Economy of India. Sage Publications: Sage Business Cases Originals, Online. ISBN 9781071947548. https://doi.org/10.4135/9781071981252 (An invited contribution to Sage Agri-Business case series)
  4. Riyazahmed, K. (2025). Tata Motors: Economic Value-Added Analysis. Sage Publications: Sage Business Cases Originals, Online. ISBN 9781071981252. https://doi.org/10.4135/9781071981252
  5. Sriram M. and Riyazahmed K. (2024). Corporate Cash Holdings and Global Crisis: Evidence from India. Corporate Ownership & Control, ISSN: 1810-3057 (O), ISSN: 1727-9232, V.21(4). pp.49-59. DoI: https://doi.org/10.22495/cocv21i4art5 (ABDC-B)
  6. Riyazahmed, K. (2024). “Avoiding Agency Problems and Exploring Diversification: A Data-Driven Approach to Inform Expansion Efforts into the Food and Beverage Industry.” In SAGE Business Data Decisions: Strategic Management. Edited by Bruce Alan Walters. Thousand Oaks: SAGE Publications, Inc. https://doi.org/10.4135/9781071961162 (**One of eight in the Top Editors’ Choice out of 90 publications)
  7. Riyazahmed K. (2024). Silicon valley bank : bargain buy or a bankrupt?. Ivey Publishing, Ivey Business School Foundation, Reference No. W36975, 11 pages.
  8. Riyazahmed, K. (2024). Volatility and Herding Behavior in the Crypto Market: With Special Reference to the NASDAQ Crypto Index. Management Education and Research Colloquium 2024. Organized by the Indian Institute of Management, Kashipur, from May 31st, 2024, to June 2nd, 2024. 
  9. Riyazahmed, K. (2024). Do companies financially withstand sweeping tax reform?. Corporate Ownership & Control, ISSN (O): 1810-3057; ISSN (P): 1727-9232 , Vol.21(1), pp.132–145. https://doi.org/10.22495/cocv21i1art11
  10. Riyazahmed K. and Sriram M. (2024). Do Cash Holdings Impact the Financials of Indian Companies?—Evidence from India. Indian Journal of Finance, Vol.18 (3) ISSN 0973-8711, March https://www.indianjournaloffinance.co.in/index.php/IJF/article/view/173614, (ABDC).

mvs new 2024Dr. Sunil M.V
M.A., MLISc., Ph.D.
Assistant Professor – Systems & General Management

  1. Sunil, M. V. and Madhu, K. S (2025). Library Services for Users with Disabilities in India: A Bibliometric Analysis. South Eastern European Journal of Public Health, ISSN: 2197-5248, V.27, pp.1046–1068. DoI : https://doi.org/10.70135/seejph.vi.6000 (SCOPUS).
  2. Sunil, M. V., Nikam, P. S., & Amarnath, N. (2025). Promotion of education and knowledge centres by the Wodeyars of Mysore. 2-Day National Conference on ‘Sustainable Development during the Princely Era of Mysore Wadiyars: Insights from Historical Archives.’ Mysuru: Government First Grade College, Siddarthanagar, Mysore, and Karnataka State Archives, Government of Karnataka, February 6, 2025. University of Mysore, Mysuru.
  3. Sunil, M.V. and Gandhi, L. (2025). Mapping the Values Landscape: Understanding the Strategic Role of Core Values in Organizational Success. Journal of Informatics Education and Research, ISSN: 1526-4726, V.5(1), pp.3201-3211.  DoI: http://jier.org/index.php/journal/article/view/2325 (ABDC-C)
  4. Prasad, K. Raghav, Sunil M.V. and Malappa, Suresh. (2025). Marketing Through Sports: A Quadrant Analysis of Organizational Strategies. Cuestiones De Fisioterapia, ISSN:1135-8599; 2695-7639, V.54(3), 3337-3341. DoI: https://doi.org/10.48047/4rfxwf53 (SCOPUS)
  5. Sunil, M. V. and Sasikumar, Anand (2024). Integrating ESG Principles: Enriching Business Education for A Sustainable Future. Journal of Informatics Education and Research, ISSN: 1526-4726, Vol.4(3), pp.3585-3596, DoI: http://jier.org/index.php/journal/article/view/1743/1458, (ABDC-C).
  6. Sengupta, Mousumi & Sunil, M. V. (2024). Insights of research on Whistleblowing in India: A Bibliometric Exploration. Mysore, SDM Institute for Management Development, 35 pages.
  7. Sunil M. V. (2024). Patent Application Number 202441027149: Acceptance and Publication by the Office of the Controller General of Patents, Designs, and Trade Marks. Ministry of Commerce and Industry, Government of India. AUGMENTED REALITY CURRICULUM ENHANCEMENT TOOL FOR SUPPORTING NATIONAL EDUCATION POLICY GOALS. Published April 12, 2024.
  8. Sunil M. V., (2024). Patent Application Number 202441019431: Acceptance and Publication by the Office of the Controller General of Patents, Designs, and Trade Marks. Ministry of Commerce and Industry, Government of India.
  9. Sasikumar, Anand & Sunil, M. V. (2024). Optimizing E-Resource Utilization in Business School Libraries: A Lean Six Sigma Approach. Educational Administration: Theory and Practice, e-ISSN: 2148-2403, p-ISSN: 1300-4832, V.30(5), pp.3428-3439. DoI :https://doi.org/10.53555/kuey.v30i5.3468, (Scopus).
  10. Sunil M. V., Sengupta, Mousumi, and Pradeep M. (2024). Investigating the Level of Awareness of Indian Executives about ESG and the ESG Reporting Software. European Economic Letters (EEL),  Vol.14 (2), pp.308–318, DoI: https://doi.org/10.52783/eel.v14i2.1325, (ABDC-C).

mamtahegdeDr. Mamta Hegde
PGDBM, MBA, Ph.D
Assistant Professor – OB & HRM

  1. Hegde, M. (2024, September 20-21). Leveraging emerging technologies and holistic approaches for integrating ethical leadership and Sustainable Development Goals in management education [Conference presentation]. IMC International Research Conference (IMC-IRC) 2024, XLRI Jamshedpur, India.
  2. Menon, Rishi Prasad S. and Hegde, Mamta (2024). The transformative impact of AI in manufacturing and healthcare. AI intervention in Manufacturing and Healthcare by Nagendra S. et al. (editors), Bangalore; Infinite Learning Solutions, ISBN: 978-81-19521-68-5, pp.1-10.
  3. Korlapati, Srilekha and Hegde, Mamta (2024). The rise of AI in HR: Enhancing workforce management in manufacturing and healthcare industries. AI intervention in Manufacturing and Healthcare by Nagendra S. et al. (editors), Bangalore; Infinite Learning Solutions, ISBN: 978-81-19521-68-5, pp.11-19.
  4. Lobo, Macleta and Hegde, Mamta (2024). The rise of AI in HR: Enhancing workforce management in harnessing the transformative power AI in Manufacturing and Healthcare. AI intervention in Manufacturing and Healthcare by Nagendra S. et al. (editors), Bangalore; Infinite Learning Solutions, ISBN: 978-81-19521-68-5, pp.11-19.
  5. Krishna, Shwetha and Hegde, Mamta (2024). The rise of AI in HR: Enhancing workforce management in Manufacturing and Healthcare Industries. AI intervention in Manufacturing and Healthcare by Nagendra S. et al. (editors), Bangalore; Infinite Learning Solutions, ISBN: 978-81-19521-68-5, pp.11-19.
  6. Hegde, Mamta. AI intervention in manufacturing and healthcare. (M. Lobo, R. Prasad, S. Krishna, & S. Korlapati, Student Coauthors). Nitte Meenakshi Institute of Technology, Department of Management Studies. ISBN 978-81-19521-68-5.
  7. Hegde, Mamta (2024). The Ascendancy of Shein : Outpacing Zara in the Global fast fashion industry. Humanities and Social Science Studies, ISSN: 2319-829X, Vol.13(1), No.32, Jan-June, pp.169-180.
  8. Hegde, Mamta (2024). Integrating Western Management Theories with Indigenous Knowledge Systems: Ethical Conduct and Development in the Indian Subcontinent’s Informal Sector. European Economic Letters (EEL), ISSN:2323-5233, Vol.14(2), pp.2191-2207, DOI link: https://doi.org/10.52783/eel.v14i2.1553.

anand (1)Dr. Anand Sasikumar
BTech (Mech),MBA, MS (IE,Canada), Ph.D.
Assistant Professor – Operations

  1. Sasikumar, Anand and Sengupta, Mousumi (2025). The Debacle of Byju’s: An End of Possibility or a Pause Before Turnaround?. SAGE Publications: SAGE Business Cases Originals, Online ISBN: 9781071984550, DOI: https://doi.org/10.4135/9781071984550
  2. Anand Sasikumar,  Anand Ellur, Prasad S N, et. al. (2024). A Research Report on ‘CXO Insights – AI-Driven Cybersecurity’, in collaboration with CSA Bangalore Chapter, https://www.csabangalorechapter.com/research-work.
  3. Sasikumar, Anand and Nair, Vilas (2024). Unveiling the Intellectual Landscape of Retail Research: A Bibliometric Analysis of Recent Trends and Emerging Themes. European Economic Letters, Vol. 14 (4), ISSN: 2323-5233, pp.1288-1296, (ABDC-C).
  4. Sunil, M. V. and Sasikumar, Anand (2024). Integrating ESG Principles: Enriching Business Education for A Sustainable Future. Journal of Informatics Education and Research, ISSN: 1526-4726, Vol.4(3), pp.3585-3596, DoI: http://jier.org/index.php/journal/article/view/1743/1458, (ABDC-C).
  5. Sasikumar, Anand & Sunil, M. V. (2024). Optimizing E-Resource Utilization in Business School Libraries: A Lean Six Sigma Approach. Educational Administration: Theory and Practice, e-ISSN: 2148-2403, p-ISSN: 1300-4832, V.30(5), pp.3428-3439. DoI :https://doi.org/10.53555/kuey.v30i5.3468, (Scopus).
  6. Sasikumar, Anand, et al. (2024). Can DataPrometric Embrace Effective Customer Relationship Management Practices?. SAGE Publications: SAGE Business Cases Originals, DOI: https://doi.org/10.4135/9781071960646.
  7. Malini Nair, Ghafar, Abdul & Sasikumar, Anand (2024). Development of Human Capital Embedded in Social Innovative Educational Practices. Lecture notes in Networks and Systems, (LNNS, volume 927), ISSN: 2367-3370 (P); 2367-3389 (E), Springer, Cham. https://doi.org/10.1007/978-3-031-54009-7_30, pp 326–332.
  8. Sasikumar, Anand & Sengupta, Mousumi (2024). A Model to Categorize Students’ Perception on Endorsing Massive Open Online Courses. Journal of Informatics Education and Research, ISSN: 1526-4726, V.4(1), pp.137-147.

ellur anandDr. Ellur Anand
B.E., PGDM, Ph.D
Associate Professor – Operations and Quantitative Methods

  1. Varunkumar, S. G., Anand E. (2025). Predicting and Explaining Electric Vehicle Adoption with Shapley Additive Explanation. Proceedings of International Conference on Computational Operations Research and Algorithmic Game Theory, New Delhi (ICORAGT25), Abstract of the Contributed Talks, 34.
  2. Anand Sasikumar,  Anand Ellur, Prasad S N, et. al. (2024). A Research Report on ‘CXO Insights – AI-Driven Cybersecurity’, in collaboration with CSA Bangalore Chapter, https://www.csabangalorechapter.com/research-work.
  3. Anand Ellur et. al. (2024). A Research Report on ‘CXO Insights – AI-Driven Cybersecurity’, in collaboration with CSA Bangalore Chapter, https://www.csabangalorechapter.com/research-work
  4. Anand, Ellur and others (2024). Factors Influencing Over-The-Top Video Streaming Platforms in India. Empirical Economics Letters, ISSN:1681-8997, V.23 (Special Issue 1): July, Pp. 233-248. DoI: https://doi.org/10.5281/zenodo.13624112

msgDr. Mousumi Sengupta
M.A. in HRM, GradIPD & Ph.D.
Professor – OB/HRM

  1. Sengupta, Mousumi & Sunil, M. V. (2023).  Emotional Intelligence among Librarians in Karnataka: An Exploratory Study. Journal of Information and Knowledge, Vol.60(4), August, p.237-252.  ISSN (P) : 0972-2467. ISSN (O) : 0976-2477. DOI: 10.17821/srels/2023/v60i4/170874.
  2. Sengupta, Mousumi & Gandhi, L. (2023).   Emotional Intelligence among the Postgraduate Students in Private B-Schools in India. World Journal of Management and Economics, ISSN: 1819-8643, Vol.16 (6), pp 63-72, (ABDC).
  3. Sengupta, Mousumi  & Arundekar, Vedashree D. (2023). Towards Sustainable Livelihood of Small and Marginal Farmers in India: A Journey of CCD and Farmveda. Empirical Economics Letters, ISSN 1681 8997, V.22 (Special Issue 2: Revolutionising management: Leveraging technology for competitive advantage),  July., pp 229-236,  https://doi.org/10.5281/zenodo.8217825, (ABDC).
  4. Shwetha, G Y. & Sengupta, Mousumi (2023).  Generation Z Employees’ perception on Green GHRM Policies and practices: A study on IT Sector in Bangalore, India. World Journal of Management and Economics. Industry and Management 4.0 with sustainability: Current time. ISSN: 1819-8643, Vol.16, Special Issue 1, pp. 75-82, (ABDC). 
  5. Srilakshminarayana G. & Sengupta, Mousumi (2023). Emotional Intelligence of Gen Z Students in Connection with their Demographics. World Journal of Management and Economics, ISSN: 1819-8643, V.16(05), pp.85-99, (ABDC).
  6. Sengupta, Mousumi and Sunil M. V. (2023).  Online Learning during Covid 19 Pandemic: A Study Among Students in Private B-Schools in Bangalore and Mysore in India.  Korea Review of International Studies, ISSN – 1226-4741, Vol.16 (45), April, pp. 111 – 121, (ABDC C Category journal).
  7. Kannadas S. and Mousumi Sengupta (2023). Impact of Locus of Control on Financial Risk-Taking Behaviour: A Perception Study among Married Earning Women in India. Economic Studies, ISSN: 0205-3292 (print), V.32 (5), pp.143-159.
  8. Nataraj R.T and Mousumi Sengupta (2023). Family Business Leadership: A Thematic Analysis on Scientific Approaches. Indian Journal of Natural Sciences, ISSN: 0976 – 0997, Vol.14(77), April, pp.55034- 55043 (Web of Science, UGC Care List II).
  9. Nataraj R.T and Mousumi Sengupta (2023). Exploring the factors influencing succession planning: a study of Indian Family Business. Education and Society, ISSN: 2278-6864, Vol-47, Issue-1, No.-15, January-March. pp.1-12 (UGC Care List I).

sln pDr. Srilakshminarayana.G
M.Sc., Ph.D.
Associate Professor – Quantitative Methods

  1. Srilakshminarayana G. and Kavana K. (2023). A Case Study on the role of AI/ML in Healthcare. India Case Research Centre, All India Management Association (AIMA). Product No.2909, 12 pages.
  2. Srilakshminarayana G. & Sengupta, Mousumi (2023). Emotional Intelligence of Gen Z Students in Connection with their Demographics. World Journal of Management and Economics, ISSN: 1819-8643, V.16(05), pp.85-99, (ABDC).
  3. Srilakshminarayana & Kavana K. (2023). A Case Study on the Role of AI/ML in Healthcare. 3rd Case Writing Competition and Conference, 2023, organized by the All India Management Association and the Indian Case Research Centre, April 13–15, 2023.
  4. Srilakshminarayana G (2023). A Study on Identifying the Factors Associated with Personal Financial Planning using a Qualitative Approach. Korea Review of International studies, ISSN: 1226-4741, Vol.16(42), January, pp.87-106.

sriram profileDr. M. Sriram
MBA, FCMA, M.Com, MPhil, Ph D
Associate Professor – Finance

  1. Sriram, M. (2023). Narayana hrudayalaya : investment decision. Ivey Business School Foundation, Ivey Publishing, Reference No.W33861, 13 pages.
  2. Sriram M. (2023). Analysis of Minda Corporation Ltd: leveraging strategic financial tools and analytics. Emerald Emerging Market Case Studies, ISSN 2045-0621, V.13(4), pp.1-17, DoI: 10.1108/EEMCS-05-2023-0186.
  3. Sriram M. (2023). VRL Logistics Ltd – Investment Dilemma amidst the global pandemic. Asian Journal of Management Cases, DoI – https://doi.org/10.1177/09728201231195715.
  4. Sriram M. (2023). Interglobe Aviation Ltd- the Valuation Conundrum. Asian Journal of Management Cases (AJMC). ISSN: 0972-8201; Online ISSN: 0973-0621, DOI: https://doi.org/10.1177/09728201221142386.

gandhiDr. L Gandhi
M.A., M.B.A., M.Phil., UGC-NET, Ph.D
Associate Professor – OB/HRM

  1. Gandhi, L. (2023). Data-Driven People Management: The Key to Talent Acquisition, Engagement, and Retention. Empirical Economics Letters (ABDC-C), 22 (Special Issue 2): (November 2023) ISSN 1681 8997, https://doi.org/10.5281/zenodo.10531669.
  2. Sengupta, Mousumi & Gandhi, L. (2023). Emotional Intelligence among the Postgraduate Students in Private B-Schools in India. World Journal of Management and Economics, ISSN: 1819-8643, Vol.16 (6), pp 63-72, (ABDC).
  3. Gandhi, L. (2023). HR Challenges in the Post Covid-19 World: Role of Agile Leadership towards Organizational Effectiveness, Agile Leadership for Industry 4.0 by Tanusree Chakraborthy, Thair Mumtaz Awan, Ashok Natarajan, Muhammad Kamran (Editors), CRC Press (USA), Taylor & Francis group, ISBN: 978-1-77491-187-7, pp. 285-296.

nanda kishore shetty profileDr. Nanda Kishore Shetty
BE, PGDPM & Ph. D
Associate Professor – Marketing

  1. Shetty, Nanda Kishore, et al (2023). Analysing Consumer Behaviour for an Experiential Product: A Case Study of the Kantara Movie. Journal of Informatics Education and Research, ISSN: 1526-4726, Vol.3 (2), DoI: https://doi.org/10.52783/jier.v3i2.359  
  2. Shetty, Nanda Kishore(2023). “Assessment of customers brand switching behavior in Indian cement industry”. Korea Review of International studies, Volume 16 (43), pp. 72-98, February 2023, ISSN:1226-4741, ABDC Listed Journal.

kds newDr. Kannadas S 
MBA, M.Phil, FDP (IIM K), FDP (IISc), Ph.D
Assistant Professor – Finance

  1. Kannadas, S (2023). Technical and Performance Analysis by Revisiting Altman’s Z-Score over Mindtree and L&T Post-merger Synergy Predictions. Corporate Ownership and Control, Vol. 20 (4), SSN Online: 1810-3057, ISSN Print: 1727-9232, pp. 113–128, DOI: https://doi.org/10.22495/cocv20i4art8, (ABDC-B listed journal).
  2. Kannadas S. and Manita D. Shah (2023). A Qualitative Examination of Covid-19 impact on Investment Behaviour of Salaried Investors: A special case of Indian Individual Investors. World journal of Management and Economics”, ISSN:1819-8643 (P), 1998-1392 (O),  Vol.16(5), (ABDC-C listed journal).
  3. Kannadas S. and Mousumi Sengupta (2023). Impact of Locus of Control on Financial Risk-Taking Behaviour: A Perception Study among Married Earning Women in India. Economic Studies, ISSN: 0205-3292 (print), V.32 (5), pp.143-159.
  4. Riyazahmed K. and Kannadas S. (2023). Impact of ESG on Indian Stocks during the Covid-19 Pandemic. International Conference on Business, Innovation, and Sustainability in the Digital Era – 2023, organized by Alliance University, Bangalore, on May 26th and 27th, 2023.
  5. Kannadas S.  and Riyazahmed K. (2023). Does ‘Age’ Impact Investment Decisions? – Evidence from Indian Investors. International Conference on Business Innovation and Sustainability in Digital Era – 2023, Alliance University, Bangalore, May 26-27, 2023

saibaba s profileDr. S Saibaba
MBA, MFM, MA, MPhil, PhD.
Assistant Professor – Marketing

  1. Saibaba, S (2023). Understanding Post-Adoption Behavior in the Context of Mobile Wallet Applications: an Integrated Model. Korea Review of International Studies, ISSN – 1226-4741, Vol.16 (47), June, pp.84-98, (ABDC). 
  2. Saibaba, S (2023). Examining the Determinants of Mobile Banking App Continuance Intention in India: An Extension of the IS Success Model. Journal of Internet Commerce, ISSN: 1533-2861(P); ISSN: 1533-287X(O), DOI: 10.1080/15332861.2023.2236428 (SCOPUS, ABDC).
  3. Saibaba S. (2023). Customer Loyalty in E-Commerce: a Review and Bibliometric Analysis. Korea Review of International studies, ISSN: 1226-4741, Vol.16(42), January, pp.139-167.

riyazahmed profileDr. K Riyazahmed
B.Com (CSCA), MBA, Ph.D. (UGC-NET)
Assistant Professor – Finance

  1. Riyazahmed K. (2023). Decoding Disposition Effect: A Review of Two Decades of Research and Future Directions. Empirical Economic Letters, ISSN: 1681-8997, Vol.22(3), April. pp.125-146. (ABDC-C journal)
  2. Riyazahmed K. (2023). From SHG to ESG: Drivers of the 40-year success tale of SKDRDP in Rural Development. 3rd Case Writing Competition and Conference, 2023, organized by the All India Management Association and the Indian Case Research Centre, April 13–15, 2023.
  3. Riyazahmed K. and Kannadas S. (2023). Impact of ESG on Indian Stocks during the Covid-19 Pandemic. International Conference on Business, Innovation, and Sustainability in the Digital Era – 2023, organized by Alliance University, Bangalore, on May 26th and 27th, 2023.
  4. Kannadas S.  and Riyazahmed K. (2023). Does ‘Age’ Impact Investment Decisions? – Evidence from Indian Investors. International Conference on Business Innovation and Sustainability in Digital Era – 2023, Alliance University, Bangalore, May 26-27, 2023
  5. K. Riyazahmed (2023). Algorithm Justice – Moving towards Equitable Artificial Intelligence. The Case Journal,  (ISSN 1544-9106); DOI: https://doi.org/10.1108/TCJ-11-2021-0211, pp.15 pages.
  6. K Riyazahmed (2023). Portfolio Diversification and Optimization. SAGE Publications: SAGE Business Cases Originals. Online ISBN: 9781071914373,  DOI : https://dx.doi.org/10.4135/9781529621433, 16 pages.
  7. K Riyazahmed (2023). Coffee Day: Fighting Financial Crisis. SAGE Publications: SAGE Business Cases Originals. Online ISBN: 9781071915189,  DOI: https://dx.doi.org/10.4135/9781529621433, 11 pages.
  8. K Riyazahmed (2023). Dividend or No Dividend? Tata Motors Investors Speak up. SAGE Publications: SAGE Business Cases Originals. Online ISBN: 9781071915271,  DOI: https://dx.doi.org/10.4135/9781529621433, 19 pages.
  9. K Riyazahmed (2023). Yes Bank : financial distress. Ivey business school foundation, 6 pages, Reference number : W29015.  
  10. K Riyazahmed (2023). Reliance industries: economic value-added analysis. Ivey business school foundation, 4 pages, Reference number : W28537.
  11. K Riyazahmed (2023). Financial Spectrum of Vodafone Idea Ltd, India. SAGE Publications: SAGE Business Cases Originals. Online ISBN: 9781529611533, DOI: https://dx.doi.org/10.4135/9781529611533, pp.16.
  12. K Riyazahmed (2023). Future Retail Ltd: Identifying Red Flags and Behavioral Biases. SAGE Publications: SAGE Business Cases Originals. Online ISBN: 9781529621433,  DOI: https://dx.doi.org/10.4135/9781529621433, pp.15.
  13. K Riyazahmed (2023). AI in Finance: Needs Attention to Bias. Annual Research Journal of SCMS, ISSN: 2348 – 0661, Vol. 11, January, pp.1 – 8.

sunilmvDr. Sunil M.V
MLISc, Ph.D
Assistant Professor – General Management

  1. Sunil M.V. and Janardhana Y.H. (2023). Omeka in GLAM (Galleries, Libraries, Archives and Museums): Learning from Case Studies about Institutional Archives. Journal of Nonlinear Analysis and Optimization, ISSN : 1906-9685, V.14(1), pp.113-118. DoI: https://jnao-nu.com/Vol.%2014,%20Issue.%2002,%20July-December%20:%202023/17.1.pdf
  2. Sunil M.V. and Sasikumar, Anand (2023). Analysing factors affecting the success of Information System (IS): An AHP-Based Analysis of Public Service IS in India. Journal of Informatics Education and Research, ISSN: 1526 – 4726, Vol.3(2), DoI:  https://doi.org/10.52783/jier.v3i2.358
  3. Sasikumar, Anand and Sunil, M. V. (2023). Students’ Preference in Using Chatbots for Academic Writing. Indian Journal of Science and Technology, Print ISSN : 0974-6846, Online ISSN : 0974-5645, V.16(36), pp.2912-2919.
  4. Sengupta, Mousumi & Sunil, M. V. (2023).  Emotional Intelligence among Librarians in Karnataka: An Exploratory Study. Journal of Information and Knowledge, Vol.60(4), August, p.237-252.  ISSN (P) : 0972-2467. ISSN (O) : 0976-2477. DOI: 10.17821/srels/2023/v60i4/170874.
  5. Sengupta, Mousumi and Sunil M. V. (2023).  Online Learning during Covid 19 Pandemic: A Study Among Students in Private B-Schools in Bangalore and Mysore in India.  Korea Review of International Studies, ISSN – 1226-4741, Vol.16 (45), April, pp. 111 – 121, (ABDC C Category journal).
  6. Sunil, M.V. and Mamta Hegde. (2023). Payments – the New ‘P’ to the 4Ps of Marketing: Decoding the emerging financial product innovation. Education and Society, 47-1(7), January-March, 113-123p. ISSN 2278-6864. [UGC CARE Group I]
  7. Prasad, Raghav K. and Sunil, M.V. (2023). A perceptual marketing model for Sports Academies in Karnataka. South Indian Journal of Social Sciences, Vol. 21(1) January-June, 64-75p. ISSN: 0972 – 8945. [UGC CARE Group I]

mamtahegdeDr. Mamta Hegde
PGDBM, MBA, Ph.D
Assistant Professor – OB & HRM

  1. Hegde, Mamta. Digital disruption:Transforming the Energy Sector for a Sustainable Future. ERMA 2023 International Conference, 21st and 22nd December 2023, NMIT, Bangalore.
  2. Shailaja A Akkur and Hegde, Mamta (2023). The Talent Acquisition Landscape: A Catalyst for Ensuring Business Viability. Humanities and Social Science Studies, ISSN 2319-829X, Vol. 12(2), No. 16, Jul-Dec. pp.26-33.
  3. Hegde, Mamta (2023). Voluntary Insolvency Resolution in the Aviation Industry: A Case Study of Go First Airlines. World Journal of Management and Economics, ISSN: 1819-8643, V.16(05), pp.227-234, (ABDC).
  4. Hegde, Mamta (2023). Stress Management Strategy: a Social Responsibility. Shodhasamhita: Journal of Fundamental & Comparative Research, ISSN: 2277-7067, Vol. IX (I), Book No.6, January – June, pp.132-137. (UGC Care Journal).  
  5. Hegde, Mamta (2023). Essential Adoption of Vocational Programs in Higher Education. Kanpur Philosophers: International Journal of Humanities, Law and Social Sciences, ISSN 2348-8301, Vol.10(1), pp.44-47, UGC Care list-I journal.
  6. Mamta Hegde (2023). Gender Diversity and Stock Market Returns: an Analysis of the Impact of Corporate Commitment and Investor Response in Indian and Global Companies. Shodha Prabha, ISSN: 0974-8946 (UGC Care Journal) Vol. 48, 2nd Part, Book No.07.
  7. Mamta Hegde (2023). Breaking the Glass Ceiling: a review on the Impact of Women Leadership on Organizational Profitability and Innovation. South India Journal of Social Sciences, ISSN: 0972 – 8945, Vol.21(18), January – June, pp.172-178.
  8. Sunil, M.V. and Mamta Hegde. (2023). Payments – the New ‘P’ to the 4Ps of Marketing: Decoding the emerging financial product innovation. Education and Society, 47-1(7), January-March, 113-123p. ISSN 2278-6864. [UGC CARE Group I]
  9. Mamta Hegde (2023). A Comparative Study of the Effectiveness of Leadership and Financial Performance in Public and Private Sector Organizations. South India Journal of Social Sciences, ISSN: 0972 – 8945, Vol.21(1), Jan-June, pp.76-82.

anand (1)Dr. Anand Sasikumar
BTech (Mech),MBA, MS (IE,Canada), Ph.D.
Assistant Professor – Operations

  1. Nair, Malini; Sasikumar, Anand and Ghafar, Abdul (2023). Impact of Organisational culture on Knowledge Sharing in Information Communication Technology Firms in India. From Industry 4.0 to Industry 5.0 : Mapping the Transitions edited by Allam Hamdan and others, ISSN:2198-4182, ISSN:2198-4190 (electronic), Studies in Systems, Decision and Control, V.470, ISBN:978-3-031-28313-0; ISBN:978-3-031-28314-7 (eBook), https://doi.org/10.1007/978-3-031-28314-7, Springer, Switzerland, pp.437-446.
  2. Sunil M.V. and Sasikumar, Anand (2023). Analysing factors affecting the success of Information System (IS): An AHP-Based Analysis of Public Service IS in India. Journal of Informatics Education and Research, ISSN: 1526 – 4726, Vol.3(2), DoI:  https://doi.org/10.52783/jier.v3i2.358
  3. Sasikumar, Anand and Sunil, M. V. (2023). Students’ Preference in Using Chatbots for Academic Writing. Indian Journal of Science and Technology, Print ISSN : 0974-6846, Online ISSN : 0974-5645, V.16(36), pp.2912-2919.
  4. Nair, Malini; Sasikumar, Anand and Ghafar, Abdul (2023). Impact of Organisational culture on Knowledge Sharing in Information Communication Technology Firms in India. From Industry 4.0 to Industry 5.0 : Mapping the Transitions edited by Allam Hamdan and others, ISSN:2198-4182, ISSN:2198-4190 (electronic), Studies in Systems, Decision and Control, V.470, ISBN:978-3-031-28313-0; ISBN:978-3-031-28314-7 (eBook), https://doi.org/10.1007/978-3-031-28314-7, Springer, Switzerland, pp.437-446.
  5. Sasikumar, Anand; Acharya, Padmanav; Malini Nair & Ghafar, Abdul (2023). Applying lean Six Sigma for waste reduction in a bias tyre manufacturing environment. Cogent Business and Management. ISSN: 2331-1975, June, DoI:https://doi.org/10.1080/23311975.2023.2228551, pp. 22 pages (Scopus Q-2 Journal)

nrp newphoto 2021Dr. N.R. Parasuraman
LLB, FCS, FICWA, DBF, Ph.D.
Director & Professor – Finance

  1. Rao U., Hopkinson P.J., and Parasuraman N.R. (2022). On Re-Imagining the Role of Big Mac Index in Promoting International Economic Diplomacy: Some Perspectives. Modern Indices for International Economic Diplomacy b y Vincent Charles (ed.) & Ali Emrouznejad (ed.). Palgrave Macmillan, Cham. pp.193-212, https://doi.org/10.1007/978-3-030-84535-3_7
  2. Rajiv Umeshchandra Kalebar and N.R. Parasuraman (2022). Financial Statement Analysis of Selected Indian Automobile Companies Using Data Envelopment Analysis. Stochastic Modeling & Applications, ISSN: 0972-3641, Vol.26(3), January – June, Special Issue,  Part – 1, pp.686-693.

snprasadDr (Lt Col) Prasad S.N.
ME, PGDM, Ph D
Deputy Director & Professor – Strategy & General Management

  1. Prasad S. N. and Gandhi L. (2022). RUDSETI, India: The Effectiveness of the Training Model and in Empowering the Rural Youth for Self-employment. The Seybold Report, ISSN: 1533-9211, DOI 10.5281/zenodo.6997822, Vol.7 (108), pp.906-916.

msgDr. Mousumi Sengupta
M.A. in HRM, GradIPD & Ph.D.
Professor – OB/HRM

  1. Mousumi Sengupta (2022). A Review on Indian Consumers in promoting sustainability in Fashion. Korea Review of International studies, ISSN: 1226-4741, Vol.15(40), November 2022. pp. 76-88.
  2. Mousumi Sengupta and Sunil M V (2022). Resource management at a primary school : a case study of Arivu Vidya Samsthe, Mysore, India. Korea Review of International studies, ISSN: 1226-4741, Vol.15(37), August. pp. 160-173.
  3. Divyashree, C & Sengupta, Mousumi (2022). Influence of Emotional Intelligence on Female Emplyees work Life Balance. Aalochana, Vol.67 (1), January – March 2022, ISSN: 2231-6329, pp.99-149.

msureshDr. M.R. Suresh
PGDRM & Ph.D
Professor – Marketing

  1. Sabitha Niketh and M.R. Suresh (2022). Implementing Green Marketing Strategy by Processed Food Companies – can Sustainable Development & CSR be used in Marketing?. International Journal of Food and Nutritional Sciences, ISSN: 2319-1775 (P); 2320-7876 (O), V.11(3); Special issue, pp.2013-2034.

minhaj profileProf. Mohamed Minhaj
MCA, M.Phil
Associate Professor – Systems

  1. Shalini R. Urs and Mohamed Minhaj (2022). Evolution of data science and its education in iSchools: An impressionistic study using curriculum analysis. Journal of the Association for Information Science and Technology, DoI: https://doi.org/10.1002/asi.24649, pp.1-17.

sln pDr. Srilakshminarayana.G
M.Sc., Ph.D.
Associate Professor – Quantitative Methods

  1. M. V. Sunil and G. Srilakshminarayana (2022). Information literacy among high school students: a study about Cyber Literacy for the use of online resources. SRELS Journal of Information Management, ISSN (Print): 0972-2467, ISSN (Online): 0976-2477, Vol 59(5), October 2022, p.307-317.
  2. Savitha G. Lakkol, Srilakshminarayana G and Aniruddha S Rao (2022). Credit Crisis in MSME Post Demonetization and GST. Empirical Economics Letters, ISSN 1681-8997, V.21 (2 – Special Issue), July, pp.177-191.
  3. Jayakrishnan S. and Srilakshminarayana G.(2022). A Study on Identifying the Key Factors that Affect the Store Atmosphere using a Qualitative Approach. Korea Review of International studies, ISSN: 1226-4741, V.15(37), August, pp. 147-159.

jayakrishnanDr. Jayakrishnan S 
Bsc, PGDM, PGCAM & PR, FPM (NITIE)
Associate Professor – Marketing

  1. Jayakrishnan S. and Srilakshminarayana G.(2022). A Study on Identifying the Key Factors that Affect the Store Atmosphere using a Qualitative Approach. Korea Review of International studies, ISSN: 1226-4741, V.15(37), August, pp. 147-159.
  2. Jayakrishnan S. (2022). What is There in pH?—A Soap Opera. Emerging Economies Cases Journal, ISSN (P): 2516-6042, ISSN (O): 2516-6050; DOI- https://doi.org/10.1177/25166042221114698; pp.1-5
  3. Jayakrishnan S. (2022). Swiggy: Changing Business Strategy in Times of Crisis. SAGE Publications: SAGE Business Cases, DOI:http://dx.doi.org/10.4135/9781529779837, Online ISBN: 9781529779837, pp.9.

sriram profileDr. M. Sriram
MBA, FCMA, M.Com, MPhil, Ph D
Associate Professor – Finance

  1. Sriram, M. (2022). Anomalies in the Financial Records of Jet Airways. SAGE Publications: SAGE Business Cases, DOI: http://dx.doi.org/10.4135/9781529794663, Online ISBN: 9781529794663, pp.18.
  2. Sriram, M. (2022). Vedanta’s Decision to Buyback and Delist: A Fair Deal or an Ordeal to Investors?. SAGE Publications: SAGE Business Cases, DOI: http://dx.doi.org/10.4135/9781529776379, Online ISBN: 9781529776379, pp.16.

venkatarajDr. Venkatraja B
MA, Ph.D
Associate Professor – Economics

  1. Aro-Gordon, Stephen., Venkatraja, B. and Al-Sakiti, Mohammed (2023). Capital Budgeting  Strategy and the Pecking Order Theory: A Fresh Look from the Field. The International e-Conference on Business Excellence and Quality Management in the Digital Age, City University, UAE: 27-28 February, 11p.
  2. Venkatraja, B. (2022). Is Rising CO2 a Spillover Effect of FDI in India? An Evidence from the Testing of Pollution Halo Hypothesis and Pollution Haven Hypothesis. Empirical Economics Letters, ISSN 1681 8997, V.21 (9), September, pp.59-69.
  3. Venkatraja, B. (2022). Does Foreign Direct Investment Reduce Carbon Emission? Evidence from the Panel of BRICS Countries. Economic Thought Journal, ISSN : 0013-2993; E-ISSN : 2815-3189, V.67(4), pp.429-451. DOI: https://doi.org/10.56497/etj2267402
  4. Venkatraja, B (2022). Integrating economic growth with the environmental intensity of human well-being: evidence from Bhutan. Climate and Development, ISSN: 1756-5529 (P); ISSN: 1756-5537 (O), DOI:10.1080/17565529.2022.2150046.

gandhiProf. L Gandhi 
M.A., M.B.A., M.Phil., UGC-NET
Assistant Professor – OB/HRM

  1. Gandhi, L. (2022). Socio-Demographics and Life Satisfaction among College Teaching Fraternity in Tamilnadu, India. Empirical Economics Letters, (ABDC-C) 21 (Special Issue 3): (December 2022) ISSN 1681-8997.
  2. Prasad S. N. and Gandhi L. (2022). RUDSETI, India: The Effectiveness of the Training Model and in Empowering the Rural Youth for Self-employment. The Seybold Report, ISSN: 1533-9211, DOI 10.5281/zenodo.6997822, Vol.7 (108), pp.906-916.
  3. Gandhi L. (2022). Empowering people through Skill Development Training: The role of MYRADA and TNCDW in India. Korea Review of International Studies, ISSN – 1226-4741, V.15(35), June, pp.36-43.  
  4. Kannadas S. and Gandhi L. (2022). A Study on Educational Opportunities in Enhancing the Financial Status amongst next Generation of Tea Estate Dependents in India. Korea Review of International studies, ISSN – 1226-4741, V.15(35), June, pp.77-96.
  5. Gandhi L., Vishal Arghode & Fredrick Muyia Nafukho (2022). Emotional intelligence, intercultural competence, and online instruction: Review and reflection. European Journal of Training and Development (An Emerald publication) ISSN: 2046-9012, January. Vol.46 (1/2), DoI: https://www.emerald.com/insight/content/doi/10.1108/EJTD-05-2021-0064/full/html

kds newProf. Kannadas S 
MBA, M.Phil, FDP (IIM K), FDP (IISc)
Assistant Professor – Finance

  1. Kannadas, S. and Srikanth Parthasarathy (2022). A Comparative Study on the Impact of Covid Pandemic Paranoid on Investment Behaviour of Banking and Non-Banking Professionals in India. Indian Journal of Finance and Banking, ISSN 2574-6081 (Print), ISSN 2574-609X (Online), Vol.9 (1), pp.1-8. 
  2. Parthasarathy, S. and Kannadas S. (2022). On Stock Return Patterns Following Large Monthly Price Movements: Empirical Evidence from India. Economic Thought Journal, ISSN 0013-2993, 67(3), 249-268.
  3. Kannadas S. and Gandhi L. (2022). A Study on Educational Opportunities in Enhancing the Financial Status amongst next Generation of Tea Estate Dependents in India. Korea Review of International studies, ISSN – 1226-4741, V.15(35), June, pp.77-96.
  4. Kannadas S. and T. Viswanathan (2022). Volatility spill-over effects among gold, oil and stock markets: Empirical evidence from the G7 countries. Economic Studies, ISSN 0205-3292 (print), Volume 31 (4), pp.18-32.

saibaba s profileDr. S Saibaba
MBA, MFM, MA, MPhil, PhD.
Assistant Professor – Marketing

  1. Saibaba S. (2022). An Empirical Model of Continuance Intention toward Mobile Wallet Services in India. Indian Journal of Commerce and Management Studies, ISSN:  2249-0310, E ISSN : 2229-5674, V.13(3), pp.1-10.

riyazahmed profileDr. K Riyazahmed
B.Com (CSCA), MBA, Ph.D. (UGC-NET)
Assistant Professor – Finance

  1. Riyazahmed K. (2022). Volatility Spillover and Pandemic – Analysis of Selected Sectoral Indices in India. Economic Thought, ISSN : 0013-2993; E-ISSN : 2815-3189, V.67 (6), pp. 655- 670. DOI: https://doi.org/10.56497/etj2267602.
  2. Riyazahmed, K. (2022). Impact of GST on the financials of Indian companies across various sectors. Invited presentation at the Conference on the Impact of GST on Indian Economy organized by the National Institute of public finance and policy (NIPFP), New Delhi (a research institute under the Ministry of Finance) on November 28 and 29, 2022. 
  3. Riyazahmed, K. (2022). Impact of Covid-19 on Sectoral Indices – A DCC GARCH analysis. School of Business and International Partners Research Conference, 2022, University of Dundee, UK. 
  4. Riyazahmed K. (2022). Impact of GST on Indian companies – a panel data analysis. Korea Review of International studies, ISSN: 1226-4741, V.15(36), July, pp.82-89.
  5. K. Riyazahmed, B. Anitha Kumari and B. Diwakar Naidu (2022). A taxonomic evaluation of Indian mutual funds’ performance and its determinants – Post-pandemic. Investment Management and Financial Innovations, ISSN:1810-4967 (P); ISSN: 1812-9358 (O), V.19 (2), pp.180-190. DoI:10.21511/imfi.19(2).2022.15.
  6. Riyazahmed K. (2022). Risk-adjusted Return, Fund Manager Efficacy and Fund Characteristics: An Inquiry. Empirical Economic Letters, ISSN:1681-8997, Vol. 21 (3), March. pp. 8 pages.
  7. Riyazahmed, K. (2022). Is ONGC Ltd Experiencing Financial Distress?. SAGE Publications: SAGE Business Cases, DOI: http://dx.doi.org/10.4135/9781529797299, Online ISBN: 9781529797299, pp.10.
  8. Riyazahmed, K. (2022). Red Flags in Reliance Group, India? A Probe into Reliance Infrastructure Ltd. Ivey Publishing. Reference Number W25252, Link – https://www.iveypublishing.ca/s/product/red-flags-in-reliance-group-india-a-probe-into-reliance-infrastructure-ltd/01t5c00000D59iRAAR; pp.10.

sunilmvDr. Sunil M.V
MLISc, Ph.D
Assistant Professor – Head Academics and Administration

  1. M. V. Sunil and G. Srilakshminarayana (2022). Information literacy among high school students: a study about Cyber Literacy for the use of online resources. SRELS Journal of Information Management, ISSN (Print): 0972-2467, ISSN (Online): 0976-2477, Vol 59(5), October 2022, p.307-317.
  2. Mousumi Sengupta and Sunil M V (2022). Resource management at a primary school : a case study of Arivu Vidya Samsthe, Mysore, India. Korea Review of International studies, ISSN: 1226-4741, Vol.15(37), August. pp. 160-173.

nrp newphoto 2021Dr. N.R. Parasuraman
LLB, FCS, FICWA, DBF, Ph.D.
Director & Professor – Finance

  1. Parasuraman (2021). Derivatives and Risk Management. McGraw Hill Education (India) Private Limited, 4th ed., ISBN-13‏: ‎ 978-9354601866; pp.335.
  2. Rajiv U Kalebar and Parasuraman N. R. (2021). Use of Data Envelopment Analysis CCR-I Method to Analysis the Efficiency of Selected Mutual Funds. Journal of Education: Rabindrabharati University, ISSN : 0972-7175, Vol.23(1), pp.155-166.

snprasadDr (Lt Col) Prasad S.N.
ME, PGDM, Ph D
Deputy Director & Professor – Strategy & General Management

  1. Prasad S.N., Sengupta, Nilanjan and Sengupta, Mousumi (2021). SIRI Gramodyoga Project of SKDRDP: A Study on the Current State and the Possible Future. (Product number 1610). India Case Research Centre, All India Management Association (AIMA). pp.20.

msureshDr. M.R. Suresh
PGDRM & Ph.D
Professor – Marketing

  1. Vijayshankar Krishnamurthy and Suresh M. R. (2021). Implementation of the Sports Policy I India: a scan of extant literature and Conceptual Framework. 2nd International conclave on Globalizing Indian Thought (GIT 2021), Indian Institute of Management Kozhikode; December 16-18, 2021.
  2. Vijayshankar Krishnamurthy and Suresh M. R. (2021). Public-Private Partnership (PPP) in Sports Sector – A scan of extant literature with a special focus on Odisha State. 6th International Conference on Economic Growth and Sustainable Development: Emerging Trends November 25-26, 2021, Mysuru, India
  3. Suresh, M. R., Sunil, M. V. (2021). Building Partnership for Social Initiatives: a Compendium of Cases in Public Private Partnership (PPP) – volume 1 & 2; SDM Institute for Management Development (SDMIMD) and Administrative Training Institute (ATI) PPP Cell, Mysuru; ISBN: 978-93-83302-54-3.
  4. Sabitha Niketh and Suresh M. R. (2021). Determinants of Consumer Behavior impacting Green Marketing. JASC: Journal of Applied Science and Computations, ISSN:1076-5131, Vol.8(12), pp.73-95.
  5. Vijayshankar Krishnamurthy and Suresh M. R. (2021). Performance Management in Non-Profit Sports Organizations using Balanced Scorecard: A scan of extant literature and an agenda for future research. Journal of Interdisciplinary Cycle Research, ISSN: 0022-1945, Vol.13 (4), April, pp.188-200.
  6. Sabitha Niketh and Suresh M. R. (2021). Sustainability Marketing versus Green Marketing the Future of a Green Economy- Analysis based on Theory of Reasoned Action. Journal of Interdisciplinary Cycle Research, ISSN NO: 0022-1945, Vol.13 (3), March, pp.511-524.

nsDr. Nilanjan Sengupta
M.A. & Ph.D.
Professor – OB/HRM

  1. Sengupta, Nilanjan and Shwetha G Y (2021). A Case Study on Sustainable GHRM Practices with Respect to Pharmaceutical Industry. International Conference on “Global Perspectives on Business, Economy And Society – for Sustainability in the New Normal” Sponsored by AICTE, 5th and 6th August, 2021, ISBR Business School in association with ISBR College, Bengaluru.
  2. Sengupta, Mousumi & Sengupta, Nilanjan (2021). Awareness about sustainable fashion among Indian youth : An exploratory study in Bangalore and Mysore. Strategic Management Forum Annual Conference 2021 scheduled from 27 to 30 December 2021 to be held at IIM Nagpur, India.
  3. Sengupta, Nilanjan & Sengupta, Mousumi & Gandhi, L. (2021). Managing stress during fighting Covid 19 time: A perception study among the healthcare workers in Bangalore and Mysore. SDM Centre for Developmental Studies (SDM CDS), SDM Institute for Management Development (SDMIMD), Mysore. pp.73.
  4. Shwetha, G Y & Sengupta, Nilanjan (2021). A Systematic Literature Review on Green HRM Practices In IT Sector. 9th International HR E-Conference on “Talent management and Leadership challenges in the new normal business”, December 16-17, 2021, SDMIMD, Mysore, India, ISBN: 978-93-83302-52-9.
  5. Sengupta, Mousumi & Sengupta, Nilanjan (2021). Sustainable fashion in India: An exploratory study. Review of Professional Management, ISSN:0972-8686 (P); ISSN 2455-064 (O), Vol 19(1). pp 44-57.
  6. Sengupta, Nilanjan & Sengupta, Mousumi (2021). Issues in Leisure Travel Decisions During Covid-19 Pandemic: An Exploratory Study. South Asian Journal of Socio-Political Studies (SAJOSPS), Jan-June 2021, pp 119-124.
  7. Prasad S.N., Sengupta, Nilanjan and Sengupta, Mousumi (2021). SIRI Gramodyoga Project of SKDRDP: A Study on the Current State and the Possible Future. (Product number 1610). India Case Research Centre, All India Management Association (AIMA). pp.20.
  8. Shwetha, G.Y, and Sengupta, Nilanjan (2021). Impact of Covid – 19 Pandemic on the Environment: Mask Pollution. Journal of Interdisciplinary Cycle Research, ISSN : 0022- 1945, Vol.13 (2), pp.2058-2067.

msgDr. Mousumi Sengupta
M.A. in HRM, GradIPD & Ph.D.
Professor – OB/HRM

  1. Sengupta, Nilanjan & Sengupta, Mousumi & Gandhi, L. (2021). Managing stress during fighting Covid 19 time: A perception study among the healthcare workers in Bangalore and Mysore. SDM Centre for Developmental Studies (SDM CDS), SDM Institute for Management Development (SDMIMD), Mysore. pp.73.
  2. Sengupta, Mousumi & Sengupta, Nilanjan (2021). Awareness about sustainable fashion among Indian youth : An exploratory study in Bangalore and Mysore. Strategic Management Forum Annual Conference 2021 scheduled from 27 to 30 December 2021 to be held at IIM Nagpur, India.
  3. Sengupta, Mousumi (2021). “Communication and Presentation Skills”. Course material for Post Graduate Diploma in Training and Development, offered by Indian Society for Training and Development (ISTD). 
  4. Sengupta, Mousumi & Sengupta, Nilanjan (2021). Sustainable fashion in India: An exploratory study. Review of Professional Management, ISSN:0972-8686 (P); ISSN 2455-064 (O), Vol 19(1). pp 44-57.
  5. Nataraj R. T. and Sengupta, Mousumi (2021). Conflict in family business: A conceptual analysis. Wutan Huatan Jisuan Jishu, ISSN NO: 1001-1749, V.17(5), May, pp.217-231.
  6. Prasad S.N., Sengupta, Nilanjan and Sengupta, Mousumi (2021). SIRI Gramodyoga Project of SKDRDP: A Study on the Current State and the Possible Future. (Product number 1610). India Case Research Centre, All India Management Association (AIMA). pp.20.
  7. Sengupta, Nilanjan & Sengupta, Mousumi (2021). Issues in Leisure Travel Decisions During Covid-19 Pandemic: An Exploratory Study. South Asian Journal of Socio-Political Studies (SAJOSPS), Jan-June 2021, pp 119-124.

ng new profileDr. Neetu Ganapathy
M.Sc., MDBA & Ph.D
Associate Professor – Systems

  1. Neetu Ganapathy (2021). Crisis Communication at Tesla: A Case of Profits over People? (Product number 1626). India Case Research Centre, All India Management Association (AIMA). pp.12.

minhaj profileProf. Mohamed Minhaj
MCA, M.Phil
Associate Professor – Systems

  1. Minhaj, Mohamed (2021). Using Wikipedia’s Big Data for creation of Knowledge Bases. International Journal of Scientific Research in Computer Science, Engineering and Information Technology (IJSRCSEIT), ISSN : 2456-3307, Vol.7(6), pp.11-18, November-December. Journal URL : https://ijsrcseit.com/CSEIT217546
  2. Minhaj, Mohamed & Shalini Urs (2021). Wikipedia Infoboxes: The big data source for knowledge bases behind Alexa and Siri virtual assistants. Information Matters. https://informationmatters.org/2021/11/wikipedia-infoboxes-the-big-data-…

sln pDr. Srilakshminarayana.G
M.Sc., Ph.D.
Associate Professor – Quantitative Methods

  1. Savitha G. Lakkol, Srilakshminarayana G. and Aniruddha S. Rao. (2021). Credit Crisis in MSME Post Demonetization and GST. 6th International Conference on Economic Growth and Sustainable Development: Emerging Trends November 25-26, 2021, Mysuru, India
  2. Srilakshminarayana G. (2021). Tail Behaviour of the Nifty-50 Stocks during Crises Periods. Advances in Decision Sciences, ISSN : 2090-3359 (P) ISSN 2090-3367 (O) Vol.25 (4), December. DoI: https://doi.org/10.47654/v25y2021i4p115-151, pp.37.
  3. B.Venkatraja, G.Srilakshminarayana & G.S. Ganesh Prasad (2021). Socio Economic Deprivation Status of Rural Households in Karnataka. Abdul Nazir Sab State Institute of Rural Development and Panchayat Raj, Government of Karnataka, Pages 201. 
  4. Savitha G. Lakkol, Srilakshminarayana G. and Nalina K. B. (2021).  Effect of security lending and borrowing on market volatility, evidence from Indian stock market. Int. J. Business and Globalisation, ISSN: 1753-3635; 1753-3627, DOI: 10.1504/IJBG.2020.10043320.
  5. Venkatraja, B., Srilakshminarayana G. and B Krishna Kumar (2021). The dominance of severe acute respiratory syndrome Coronavirus 2 B.1.617 and its sublineages and associations with mortality during the Covid-19 pandemic in India between 2020 and 2021. American Journal of Tropical Medicine & Hygiene, Print ISSN: 0002-9637 Online ISSN: 1476-1645, DOI: https://doi.org/10.4269/ajtmh.21-0812
  6. Venkatraja B. & Srilakshminarayana, et.al. (2021). Preliminary Evidence from a Cross-sectional Study on Epidemiology and Early Transmission Dynamics of COVID-19 in Karnataka State of India. Journal of Health and Allied Sciences, ISSN:2582-4287 (Web of Science), Vol.11(3), pp. 178-187. DOI https://doi.org/10.1055/s-0041-1726692
  7. Sugant R., Srilakshminarayana G. and Shyamli Soundale (2021). Factors Influencing Customer satisfaction of Wireless Mobile Services During the Covid-19 Pandemic Led Lockdown. Interdisciplinary research in Technology and Management: Proceedings of the International Conference on Interdisciplinary Research in Technology and Management (IRTM, 2021) 26–28 February 2021, Kolkata, India, Satyajit Chakrabarty et.al., editors, ISBN: 978-1-003-20224-0 (ebk).
  8. Srilakshminarayana G. (2021). The Behavior of Extreme and Cumulative Stock Price Random Variables during the Crisis Periods -A Study of Nifty 50 Stocks. Economic research Guardian, ISSN: 2247-8531, ISSN-L: 2247-8531, V.11(2), pp.103-129.
  9. Venkatraja B. & Srilakshminarayana (2021). Preliminary Evidence from a Cross-sectional Study on Epidemiology and Early Transmission Dynamics of COVID-19 in Karnataka State of India. Journal of Health and Allied Sciences, ISSN:2582-4287,
    Doi: https://www.thieme-connect.com/products/ejournals/abstract/10.1055/s-0041-1726692.
  10. Sugant, R,  Srilakshminarayana G, & Shyamli (2021). Factors Influencing Customer Satisfaction of Wireless Mobile Services During the Covid-19 Pandemic Led Lockdown. Presented at the Conference on Interdisciplinary Research in Technology Management, held from 26-28 February, 2021.

jayakrishnanDr. Jayakrishnan S 
Bsc, PGDM, PGCAM & PR, FPM (NITIE)
Associate Professor – Marketing

  1. Jayakrishnan S.(2021). The downfall of fairness era – road ahead for HUL’s Dove, Fair and Lovely. The Case Journal, Emerald, DOI: https://doi.org/10.1108/TCJ-07-2020-0088.

sriram profileDr. M. Sriram
MBA, FCMA, M.Com, MPhil, Ph D
Associate Professor – Finance

  1. Sriram M. (2021). Predicting the likelihood of hedging by Companies in India- A logit model approach. Journal of Commerce and Accounting Research, ISSN: 2277-2146, V.10(3), pp.1-12.
  2. Sriram, M. (2021). SpiceJet’s Financial Health: Alarming Red Flags! – Case. SAGE Publications: SAGE Business Cases, Online ISBN: 9781529761986, pp.16,
    DOI: http://dx.doi.org/10.4135/9781529761986.

venkatarajDr. Venkatraja B
MA, Ph.D
Associate Professor – Economics

  1. B.Venkatraja, G.Srilakshminarayana & G.S. Ganesh Prasad (2021). Socio Economic Deprivation Status of Rural Households in Karnataka. Abdul Nazir Sab State Institute of Rural Development and Panchayat Raj, Government of Karnataka, Pages 201. 
  2. Venkatraja, B., Srilakshminarayana G. and B Krishna Kumar (2021). The dominance of severe acute respiratory syndrome Coronavirus 2 B.1.617 and its sublineages and associations with mortality during the Covid-19 pandemic in India between 2020 and 2021. American Journal of Tropical Medicine & Hygiene, Print ISSN: 0002-9637 Online ISSN: 1476-1645, DOI: https://doi.org/10.4269/ajtmh.21-0812
  3. Venkatraja B. & Srilakshminarayana, et.al. (2021). Preliminary Evidence from a Cross-sectional Study on Epidemiology and Early Transmission Dynamics of COVID-19 in Karnataka State of India. Journal of Health and Allied Sciences, ISSN:2582-4287 (Web of Science), Vol.11(3), pp. 178-187. DOI https://doi.org/10.1055/s-0041-1726692
  4. Venkatraja B. (2021). Dynamics of Energy Consumption and Economic Growth: A Panel Estimation of Net Oil Importing Countries. Economic Studies, ISSN 0205-3292 (P), Vol.30(6), pp.63-89.
  5. Venkatraja B. (2021). Does Energy Conservation Affect Economic Growth? Evidence from India. Empirical Economics Letters, ISSN:1681 8997, Vol.20(4), April, pp.557-568.
  6. Venkatraja B. & Srilakshminarayana (2021). Preliminary Evidence from a Cross-sectional Study on Epidemiology and Early Transmission Dynamics of COVID-19 in Karnataka State of India. Journal of Health and Allied Sciences, ISSN:2582-4287,
    Doi: https://www.thieme-connect.com/products/ejournals/abstract/10.1055/s-0041-1726692
  7. Venkatraja B. (2021). Does China Exhibit any Evidence of an Environmental Kuznets Curve? an ARDL Bounds Testing Approach. Economic Thought Journal, Issue 1, ISSN 0013-2993, pp.111-132.

gandhiProf. L Gandhi 
M.A., M.B.A., M.Phil., UGC-NET
Assistant Professor – OB/HRM

  1. Gandhi L. (2021). HR Challenges in the Post-Covid-19 World (2021). Effective Executive- An IUP Publication, ISSN: 0972-5172, Vol.24(1), pp 43-54.
  2. Gandhi L. & K. Senthil Kumar (2021). Storytelling Management and its application in organizations. Business Perspectives, ISSN: 2581-9542 (Print), ISSN:2582-3965 (Online) Vol. 2 (2) Jan-June. pp. 1-12.

kds newProf. Kannadas S 
MBA, M.Phil, FDP (IIM K), FDP (IISc)
Assistant Professor – Finance

  1. Kannadas S. (2021). Impact of Psychological Factors on Investment Behaviour of Small-Scale Businessmen with special reference to Pan India. Empirical Economic Letters, ISSN 1681-8997, Vol.20(8), August, pp.1415-1427.
  2. Kannadas S. and Srilakshminarayana G. (2021). Factors Influencing the Individual Saving  Decisions of IT Sector Salaried Employees with special reference to IT Hubs in India. Empirical Economic Letters, ISSN: 1681-8997, Vol.20(2), February, pp.199-212.
  3. Kannadas S. (2021). Investment behavior of short-term versus long-term individual investors of PAN India – An empirical study. Investment Management and Financial Innovations, ISSN (P):1810-4967, ISSN (O):1812-9358, V.18(2), June, pp.223-233.
  4. Kannadas S. and Manita D. Shah (2021). A Study on Impact of Behavioural Finance on Investment Decision of Single Parents in South Asian Countries. International Journal of Accounting & Finance Review, ISSN 2576-1285, E-ISSN 2576-1293, Vol.6(2), April, pp.16-37.
  5. Kannadas S. and Srilakshminarayana G. (2021). Factors Influencing the Individual Saving  Decisions of IT Sector Salaried Employees with special reference to IT Hubs in India. Empirical Economic Letters, ISSN: 1681-8997, Vol.20(2), February, pp.199-212.
  6. Kannadas S. and Manita D. Shah (2021). A comparative study on investment pattern of self-employed & start-up entrepreneurs with special reference to PAN India. Indian Journal of Finance and Banking, ISSN: 2574-6081 (Print) ISSN: 2574-609X (Online), Vol.5(2), pp.62-84.

saibaba s profileDr. S Saibaba
MBA, MFM, MA, MPhil, PhD.
Assistant Professor – Marketing

  1. Saibaba S. (2021). Bibliometric Analysis and Visualization of Online Consumer Behavior – Past, Present and Future. Saudi Journal of Business and Management Studies, ISSN 2415-6663 (Print); ISSN 2415-6671 (Online), Vol.6(8), pp 268-291.

riyazahmed profileDr. K Riyazahmed
B.Com (CSCA), MBA, Ph.D. (UGC-NET)
Assistant Professor – Finance

  1. Riyazahmed K. (2021). Fund performance, effect of pandemic and fund manager efficacy – A panel data analysis. School of Business and International Partners Research Conference, 2021, University of Dundee, UK, November / December.
  2. Riyazahmed K. and Balachandar Kaliappan (2021). It got delayed! Impact of demonetization on cash conversion cycle – A panel data study. ISDSI-Global Conference 2021: Leading business in a FLUID world held at Indian Institute of Management Nagpur, December 27-30, 2021.
  3. Riyazahmed K. (2021). Does Demographic & Socio-Economic Status influence Investment Motives? The Empirical Economic Letters. ISSN:1681 8997,  Vol 5(1), May, pp.667-680.
  4. Riyazahmed K. (2021). Investment motives and preferences – An empirical inquiry during COVID-19. Investment Management and Financial Innovation,  ISSN 1810-4967 (print), 1812-9358 (online), Vol.18(2), pp.1-11.
  5. Kavita Chavali, Prasanna Mohan Raj and Riyazahmed K. (2021). Does Financial Behavior Influence Financial Well-being?. Journal of Asian Finance, Economics, and Business (JAFEB), ISSN: 2288 – 4637, Vol 8 (2), pp. 273-280.
  6. Riyazahmed K. and Gunja Baranwal (2021). Determinants of credit risk. International Journal of Accounting & Finance Review, ISSN: 2576-1285; E-ISSN 2576-1293, Vol.6(1), pp.53-71
  7. Riyazahmed K. (2021). Neural Networks in Finance – A Descriptive Systematic Review. Indian Journal of Finance and Banking, ISSN: 2574-6081; E-ISSN: 2574-609X, Vol.5(2). 2021, pp. 1-27.

balaji gopalan profileDr. Balaji Gopalan
M.Sc., M.E. & Ph. D
Assistant Professor – Operations

  1. Balaji Gopalan (2021). Role of Telecommunications in Business Ecosystems & Value Co-creation in the Digital Economy. ISDSI-Global Conference 2021: Leading business in a FLUID world held at Indian Institute of Management Nagpur, December 27-30, 2021.

sunilmvDr. Sunil M.V
MLISc, Ph.D
Assistant Professor – Head Academics and Administration

  1. Suresh, M. R., Sunil, M. V. and V. Chethan (2021). Building Partnership for Social Initiatives: a Compendium of Cases in Public Private Partnership (PPP) – volume 1 & 2; SDM Institute for Management Development (SDMIMD) and Administrative Training Institute (ATI) PPP Cell, Mysuru; ISBN: 978-93-83302-54-3.

hgDr. H. Gayathri
MBA, Ph.D
Deputy – Director & Professor – Marketing

  1. Jamnani, Ajay B. and Gayathri, H. (2020). A study on comparison of Sales Promotion Strategies of Amazon, Flipkart and Snapdeal. The International Journal of Analytical and Experimental modal analysis, ISSN: 0886-9367, Vol.12 (11), November, pp.316-323.
  2. Jamnani, Ajay B. and Gayathri, H. (2020). Promotional Strategies Adopted by Major Online Retailers in India: An Empirical Study. Journal of Interdisciplinary Cycle Research, ISSN: 0022-1945, Vol.12(1), January, pp.1520-1536.

nsDr. Nilanjan Sengupta
M.A. & Ph.D.
Professor – OB/HRM

  1. Gandhi, L., Sengupta, Mousumi & Sengupta, Nilanjan (2020). The Impact of the Line Managers Emotional Intelligence on Employee Motivation with Special Reference to Small and Medium-sized Enterprises (SMEs). SAMVAD: SIBM Pune Research Journal, Vol 21, December, ISSN: 2249-1880 (P); ISSN: 2348-5329 (O). pp.16-32.
  2. Sengupta, Mousumi & Sengupta, Nilanjan (2020). Sustainable Fashion: The Issues, Challenges, and Prospects. MANTHAN: Journal of Commerce and Management, July-December 2020, Vol.7 (2), pp. 74-94, Print ISSN: 2347-4440; e-ISSN: 2395-2601, doi: 10.17492/jpi.manthan.v7i2.722014.
  3. Sengupta, Nilanjan & Sengupta, Mousumi (2020). The state of exit interview : An exploratory study on the opinion of HR managers in Bangalore and Mysore. South Asian Journal of Socio-Political Studies (A Peer Reviewed International Journal), ISSN 09724613, Vol.XX (2), January-June, pp.114-119.
  4. Kudtarkar, Ravi R. & Sengupta, Nilanjan (2020). Family Purchase Decision- A Literature Review. Alochana Chakra Journal, UGC – CARE –  LIST GROUP – I – Print Journal, ISSN: 2231-3990, Vol. 9 (6), pp.6031-6038.
  5. Sengupta, Mousumi & Sengupta, Nilanjan (2020). Contemporary Research in Management : Volume IX,  Mysore: Shri Dharmasthala  Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-45-1]

msgDr. Mousumi Sengupta
M.A. in HRM, GradIPD & Ph.D.
Professor – OB/HRM

  1. Gandhi, L., Sengupta, Mousumi & Sengupta, Nilanjan (2020). The Impact of the Line Managers Emotional Intelligence on Employee Motivation with Special Reference to Small and Medium-sized Enterprises (SMEs). SAMVAD: SIBM Pune Research Journal, Vol 21, December, ISSN: 2249-1880 (P); ISSN: 2348-5329 (O). pp.16-32.
  2. Sengupta, Mousumi & Sengupta, Nilanjan (2020). Sustainable Fashion: The Issues, Challenges, and Prospects. MANTHAN: Journal of Commerce and Management, July-December 2020, Vol.7 (2), pp. 74-94, Print ISSN: 2347-4440; e-ISSN: 2395-2601, doi: 10.17492/jpi.manthan.v7i2.722014.
  3. Sengupta, Nilanjan & Sengupta, Mousumi (2020). The state of exit interview : An exploratory study on the opinion of HR managers in Bangalore and Mysore. South Asian Journal of Socio-Political Studies (A Peer Reviewed International Journal), ISSN 09724613, Vol.XX (2), January-June, pp.114-119.
  4. Divyashree, C & Sengupta, Mousumi (2020). A study on Emotional Intelligence among Tertiary care teaching Hospital Nurses. The International journal of analytical and experimental modal analysis, Vol.12 (6), June 2020, ISSN: 0886-9367, pp.1504-1521, DOI:18.0002.IJAEMA.2020.V12I6.200001.0156858850  
  5. Nataraj, R.T & Sengupta, Mousumi (2020). The Curious Case of Family Business. Alochana Chakra Journal, Vol. 9(6), pp.5145-5154.
  6. Sengupta, Mousumi & Sengupta, Nilanjan (2020). Contemporary Research in Management : Volume IX,  Mysore: Shri Dharmasthala  Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-45-1]

sugant1Dr. R Sugant
BE, MBA & Ph D
Professor – Marketing

  1. Sugant, R (2020). Net Promoter Score – An Evaluation of Top Companies in On-line Retailing in India. SAMVAD: SIBM Pune Research Journal, Vol.XX, June 2020, ISSN (Print): 2249-1880, ISSN (Online): 2348-5329, pp. 14-27.

msProf. Malathi Sriram
MCA, P.G. Diploma in System Analysis, M.Phil.
Associate Professor – Systems

  1. Malathi Sriram (2020). Mindtree Acquisition by L&T – A first in ‘hostile’ Takeovers. Dogo Rangsang Research Journal, ISSN: 2347-7180, Vol.10(9), September, pp.206-216.

ng new profileDr. Neetu Ganapathy
M.Sc., MDBA & Ph.D
Associate Professor – Systems

  1. Neetu Ganapathy (2020). Crisis Communication at Tesla: A Case of Profits over People?. Cases in Management – Vol. IX by N.R. Parasuraman, B.Venkatraja , Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-48-2]

minhaj profileProf. Mohamed Minhaj
MCA, M.Phil
Associate Professor – Systems

  1. Schlenker, Lee & Minhaj, Mohamed (2020). Machine Intelligence and Managerial Decision-Making. Data Analytics and AI by Jay Liebowitz [Editor]. Boca Raton, 1st Edition, ISBN:9781003019855, DOI: https://doi.org/10.1201/9781003019855.
  2. Minhaj, Mohamed (2020). Smart Retail through Market Basket Analysis (Product number 1537). India Case Research Centre, All India Management Association (AIMA). pp.4.

sln pDr. Srilakshminarayana.G
M.Sc., Ph.D.
Associate Professor – Quantitative Methods

  1. Sriram M. and G.S. Lakshminarayana (2020). Corporate hedging  theories and usage of foreign currency loans: a logit model approach. Investment  Management and Financial Innovations. ISSN: 1810-4967 (P), ISSN: 1812-9358 (O), Vol.17 (4), pp.367-377. doi:10.21511/imfi.17(4).2020.31      
  2. Srilakshminarayana G (2020). Role of Hyperloops in Supply Chain Management – A Review. Presented at the UDSB and International Partners Research Conference 2020, Jointly organized by SDMIMD on November 24-25, 2020.
  3. Srilakshminarayana G (2020). Behavior of Extreme and Cumulative Stock Price Random Variables during the Crisis Periods-A Study of Nifty 50 Stocks. Presented during the 2nd Rajagiri Conference on Economics and Finance (RCEF 2020), November 5-6, 2020.
  4. Srilakshminarayana G (2020). On the Tail Behaviour of the Nifty-50 Stocks during Crises. Presented during the 1st Rajagiri Management Conference (RMC 2020), October 15-16, 2020.
  5. Savitha, G.l., Srilakshminarayana, G., and Nalina K.B. (2020). Effect of Security Lending and Borrowing on Market Volatility: Evidence from Indian Stock Market. Presented at the International Finance Conference (SIFICO) 2020, organized by K.J.Somaiya Institute of Management Studies and Research, Mumbai, India, on January 17 and 18, 2020.

sriram profileDr. M. Sriram
MBA, FCMA, M.Com, MPhil, Ph D
Associate Professor – Finance

  1. Sriram M. and G.S. Lakshminarayana (2020). Corporate hedging  theories and usage of foreign currency loans: a logit model approach. Investment  Management and Financial Innovations. ISSN: 1810-4967 (P), ISSN: 1812-9358 (O), Vol.17 (4), pp.367-377. doi:10.21511/imfi.17(4).2020.31
  2. M, Sriram (2020). City Union Bank: Residual income approach to valuation. Vision – The Journal of Business Perspective, eISSN: 2249-5304, ISSN (P): 0972-2629, Vol.24 (3), September, pp.371-375.

gandhiProf. L Gandhi 
M.A., M.B.A., M.Phil., UGC-NET
Assistant Professor – OB/HRM

  1. Gandhi L. and Vijaykarthigeyan K. T. (2020). Emotional Intelligence (EI) and Quality of Work-Life (QWL): Exploring the Connection. IPE Journal of Management ISSN: 2249-9040 (Print), Vol.10 (2), July-December, pp. 26-37.
  2. Gandhi, L., Sengupta, Mousumi & Sengupta, Nilanjan (2020). The Impact of the Line Managers Emotional Intelligence on Employee Motivation with Special Reference to Small and Medium-sized Enterprises (SMEs). SAMVAD: SIBM Pune Research Journal, Vol 21, December, ISSN: 2249-1880 (P); ISSN: 2348-5329 (O). pp.16-32.
  3. Gandhi, L. and Kannadas, S. (2020). Impact of faculty development investment on enhancing job motivation and satisfaction among the management faculty members. Review of Professional Management, ISSN: 0972-8686 (Print); 2455-0647 (Online), Vol.18(2), Jul-Dec. Pp.12-29.

kds newProf. Kannadas S 
MBA, M.Phil, FDP (IIM K), FDP (IISc)
Assistant Professor – Finance

  1. Gandhi, L. and Kannadas, S. (2020). Impact of faculty development investment on enhancing job motivation and satisfaction among the management faculty members. Review of Professional Management, ISSN: 0972-8686 (Print); 2455-0647 (Online), Vol.18(2), Jul-Dec. Pp.12-29.  
  2. Manita, D. Shah & Kannadas, S. (2020). Impact of Behavioral aspects in Mergers and Acquisitions : An Overview.  Finance India, Vol.34 (1), March, pp.127-140.

anand (1)Dr. Anand Sasikumar
BTech(Mech),MBA,MS(IE,Canada), Ph.D
Assistant Professor – Operations

  1. Sasikumar, Anand (2020). An Operational approach to gauge the lean performance in bias tyre manufacturing: A Case study. International Journal of Productivity and Quality Management, DOI: 10.1504/IJPQM.2020.10028602.
  2. Anand Sasikumar & P. Acharya (2020). An Application of Analytic Network Process to Prioritize the Critical Success Factors for implementing Lean Manufacturing in Bias Tyre Manufacturing: A Case Study. Industrial Engineering Journal, ISSN 2581-4915, Vol.13 (5), May, pp.1-18.

rjDr. R. Jagadeesh
BE, ME, Ph. D
Professor – Operations

  1. Jagadeesh R. (2019). Empowering women’s safety through technological embellishment: Titan’s smart watches in India. Value Creation 4.0 – Marketing Products in the 21st Century by Gábor Rekettye, Transnational Press London, ISBN: 191299724X, 9781912997244.

nsDr. Nilanjan Sengupta
M.A. & Ph.D.
Professor – OB/HRM

  1. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2019). 8th International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-41-3].
  2. Sengupta, Nilanjan & Sengupta, Mousumi (2019). Women in the workplace: A Review. 8th  International Conference on Managing Human Resources at the Workplace, December 6-7, 2019, SDMIMD, Mysore, India, ISBN: 978-93-83302-41-3.
  3. Sengupta, Nilanjan & Sengupta, Mousumi (2019). Changing the face of HRM with artificial intelligence. South Asian Journal of Socio-Political Studies (SAJOSPS), ISSN: 0972-4613, Vol.20 (1), July-December, pp.116-119.
  4. Sengupta, Mousumi & Sengupta, Nilanjan  (2019). A perceptual study on job satisfaction among the employees in MNCs in Bangalore. South Asian Journal of Socio-Political Studies (SAJOSPS), ISSN: 0972-4613, Vol.19(2), Jan-July, pp.102-109.

msgDr. Mousumi Sengupta
M.A. in HRM, GradIPD & Ph.D.
Professor – OB/HRM

  1. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2019). 8th International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-41-3].
  2. Sengupta, Nilanjan & Sengupta, Mousumi (2019). Women in the workplace: A Review. 8th  International Conference on Managing Human Resources at the Workplace, December 6-7, 2019, SDMIMD, Mysore, India, ISBN: 978-93-83302-41-3.
  3. Sengupta, Nilanjan & Sengupta, Mousumi (2019). Changing the face of HRM with artificial intelligence. South Asian Journal of Socio-Political Studies (SAJOSPS), ISSN: 0972-4613, Vol.20 (1), July-December, pp.116-119.
  4. Sengupta, Mousumi & Sengupta, Nilanjan  (2019). A perceptual study on job satisfaction among the employees in MNCs in Bangalore. South Asian Journal of Socio-Political Studies (SAJOSPS), ISSN: 0972-4613, Vol.19(2), Jan-July, pp.102-109.

msureshDr. M.R. Suresh
PGDRM & Ph.D
Professor – Marketing

  1. Suresh, M. R. (2019). Character competence and role of leadership: Insights from a faith-inspired social enterprise. Presidency Journal of Management Thought & Research, July-December, Vol.9 (2), ISSN: 2229-5275, pp.67-78.
  2. Suresh, M. R. (2019). Strategic Dimensions of Altruistic Organizations: Insights and lessons from two initiatives-SKDRDP and Asha Kirana. 3D IBA Journal of Management & Leadership (special issue), ISBN 2230 – 7524, January-June, Vol.10 (2). pp.59-71.

sriram profileDr. M. Sriram
MBA, FCMA, M.Com, MPhil, Ph D
Assistant Professor – Finance

  1. Sriram M. (2019). Do Firm Specific Characteristics and Industry Classification Corroborate Voluntary Disclosure of Financial Ratios-An Empirical Investigation of S&P CNX 500 Companies. Journal of Management and Governance, Springer U. S., ISSN: 1385-3457 (Print); 1572-963X (Online);, Vol.24 (2), DoI: https://link.springer.com/article/ 10.1007%2Fs10997-018-9414-z.
  2. M. Senthil and Sriram M. (2019). Logistics Sector in India- current Scenario and Financial Outlook. Management Accountant, ISSN: 0972-3528, July, Vol.54(7), pp.51-56.

jayakrishnanProf. Jayakrishnan S 
Bsc, PGDM, PGCAM & PR, FPM (NITIE)
Assistant Professor – Marketing

  1. Jayakrishnan, S. (2019). Walmarted: The Twist in the Indian retail story. International Conference on Management Cases-Birla Institute of Management Technology (India), University of Eastern Finland (Finland) and USF Muma College of Business (USA), Bloomsbury Publishing [ISBN-9789389449655]. 
  2. Jayakrishnan, S. (2019). Air India Express: The Changing Phase for a Low-Cost International Carrier. SAGE Business Cases, Online ISBN: 9781526474629, January.

venkatarajDr. Venkatraja B
MA, Ph.D
Assistant Professor – Economics

  1. Venkatraja, B & Prasad, S N. (2019). Impact Analysis of Rural Interventions by SKDRDP: A Case of Kisan Melas. Journal of Rural Development, ISSN: 0970-3357, Vol. 38 (4) October – December, pp.626-652.
  2. Venkatraja, B. (2019). Are SHGs catalysts of inclusive sustainable rural development? Impact assessment of SKDRDP interventions in India. International Journal of Sustainable Development & World Ecology, Print ISSN: 1350-4509 Online ISSN: 1745-2627, Vol.26(4), pp.302-312,DOI: 10.1080/13504509.2019.1579766.
  3. Venkatraja, B. (2019). A pragmatic or populist budget?. Southern Economist, ISSN (print): 0038 4046, Vol. 57 (20), February, pp.25-27.
  4. Venkatraja, B. (2019). Corporate Social Responsibility and Sales Performance of the Firm: A Panel Data Analysis for Indian Scenario. The Empirical Economics Letters, ISSN 1681 8997, Vol.18 (1), January.

gandhiProf. L Gandhi 
M.A., M.B.A., M.Phil., UGC-NET (Ph.D)
Assistant Professor – OB/HRM

  1. Vishal, Arghode & Gandhi L (2019). Emotional Intelligence and Intercultural Competence: Exploring the Connection. 2019 AHRD Conference in the Americas, Academy of Human Resource Development (AHRD), Minnesota, USA.   
  2. Gandhi, L & Kannadas, S (2019). Impact of Faculty Development Investment on enhancing Job Motivation and Satisfaction among the management faculty members. 7th PAN-IIM World Management Conference, IIM Rohtak, 12-14 December 2019.  
  3. Gandhi L. (2019). Gamification in Employee Training in India. Journal of Organizational Behavior Education – JOBE; ISSN: 1649-7627 (print) ISSN: 2047-9999 (online), Vol.12, pp. 121-146.

kds newProf. Kannadas S
MBA, M.Phil, FDP (IIM K), FDP (IISc)
Assistant Professor – Finance

  1. Gandhi, L & Kannadas, S (2019). Impact of Faculty Development Investment on enhancing Job Motivation and Satisfaction among the management faculty members. 7th PAN-IIM World Management Conference, IIM Rohtak, 12-14 December 2019.

nrp newDr. N.R. Parasuraman
LLB, FCS, FICWA, DBF, Ph.D.
Director & Professor – Finance

  1. Parasuraman, N. R. (2017). Do the anticipated profit patterns of bull spreads with calls act as a lead indicator of market? – an exploratory study. Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].

rjDr. R. Jagadeesh
BE, ME, Ph. D
Dean – Academics & Professor – Operations

  1. Jagadeesh, R. (2017). Spiritual Obsession and its Influence on Behavioral Aspects of Students. Global Journal of Addiction & Rehabilitation Medicine, ISSN: 2573-2447; Volume: 02, Issue:12, December 2017, DOI: 10.19080/GJARM.2017.04.555648.
  2. Jagadeesh, R. (2017). Performance benchmarking of electricity power stations using Data Envelopment Analysis. Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].
  3. Jagadeesh, R., Srilakshminarayana, G., Todalbagi, Rajendra & Dhurkari, Ram Kumar [Editors] (2017). National Conference on Operations Management, Analytics & Statistical Methods Proceedings. Mysore, SDMIMD. [ISBN: 978-93-83302-20-8].

nsDr. Nilanjan Sengupta
M.A. & Ph.D.
Professor – OB/HRM

  1. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Social Media Recruiting: A Critical Review. South Asian Journal of Socio-Political Studies (SAJOSPS), ISSN 0972-4613, Vol.18 (1), July- December, pp 96-101.
  2. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Story of Lufthansa Group: Flying with Colors. International Journal in Management and Social Science, ISSN: 2321-1784, Vol.5 (9), September, pp 176-191.
  3. Sengupta, Nilanjan & Mousumi Sengupta. (2017). Managing stress at workplace: A study on nurses in private hospitals in Mysore and Bangalore. International Conference on Management & Behavioural Sciences (IC17Italy Conference), SDMIMD and Global Business Research, Italy, ISBN: 987-1-943579-95-2, July 1-3, 2017.
  4. Sengupta, Nilanjan & Sengupta, Mousumi [Compilers] (2017). Contemporary Research in Management – Vol. VI. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].
  5. Sengupta, Mousumi, Pavithra, S. & Sengupta, Nilanjan (2017). Employee Engagement: An overview. South Asian Journal of Socio-Political Studies, ISSN 0972-4613, Vol. 17(2), (January-June 2017), pp 98-102.
  6. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Stress at workplace. International Journal of Latest Engineering & Management Research, ISSN 2455-9847, Vol.2(2), February, pp 22-29.
  7. Sengupta Nilanjan (2017). The Amazon Way: 14 leadership principles behind the world’s most disruptive companies by John Rossman, 164 Pages, Publisher: CreateSpace Independent Publishing Platform; 2 edition (9 May 2014),  ISBN-10: 1499296770. Review published in SDM Journal of Management, Vol. 8., Issue No. March 2017.
  8. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].
  9. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Role of HRM in implementing CSR. Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].

msgDr. Mousumi Sengupta
M.A. in HRM, GradIPD & Ph.D.
Professor – OB/HRM

  1. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Social Media Recruiting: A Critical Review. South Asian Journal of Socio-Political Studies (SAJOSPS), ISSN 0972-4613, Vol.18 (1), July- December, pp 96-101.
  2. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Story of Lufthansa Group: Flying with Colors. International Journal in Management and Social Science, ISSN: 2321-1784, Vol.5 (9), September, pp 176-191.
  3. Sengupta, Nilanjan & Mousumi Sengupta. (2017). Managing stress at workplace: A study on nurses in private hospitals in Mysore and Bangalore. International Conference on Management & Behavioural Sciences (IC17Italy Conference), SDMIMD and Global Business Research, Italy, ISBN: 987-1-943579-95-2, July 1-3, 2017.
  4. Sengupta, Nilanjan & Sengupta, Mousumi [Compilers] (2017). Contemporary Research in Management – Vol. VI. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].
  5. Sengupta, Mousumi, Pavithra, S. & Sengupta, Nilanjan (2017). Employee Engagement: An overview. South Asian Journal of Socio-Political Studies, ISSN 0972-4613, Vol. 17(2), (January-June 2017), pp 98-102.
  6. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Stress at workplace. International Journal of Latest Engineering & Management Research, ISSN 2455-9847, Vol.2(2), February, pp 22-29.
  7. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].
  8. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Role of HRM in implementing CSR. Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].

msProf. Malathi Sriram
MCA, P.G. Diploma in System Analysis, M.Phil.
Associate Professor – Systems

  1. L. Gandhi & Malathi Sriram (2017). Exploring the dynamica virtus of Machine Learning (ML) in Human Resource Management – A Critical Analysis of IT industry. International Journal of Computer Sciences and Engineering (E-ISSN: 2347-2693), Vol.5 (12), December.
  2. Malathi Sriram (2017). Integrating MOOC in Traditional Classrooms for Business Management Graduate Students: A Case Study. Presidency Journal of Management Thought & Research” PJMTR: Vol. VII, No. 1, January – June; ISSN 2229-5275; pp 51-55.
  3. Malathi Sriram (2017). “Archiving Institutional Information using Omeka” “Digital Business: Business Algorithms, Cloud Computing and Data Engineering”; Publisher -Springer, Germany
  4. Malathi Sriram (2017). Asian Continent adaptation – “Modern Database Management Systems” Hoffer, Topi, Venkatraman – 12e in Dec 2017.

ng new profileDr. Neetu Ganapathy
M.Sc., MDBA & Ph.D
Associate Professor – Systems

  1. Neetu Ganapathy (2017). A Qualitative Study to Identify the Factors that Influence the Acquisition of Enterprise Resource Planning Systems by Small and Medium Enterprises. Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].

sugant1R Sugant
BE, MBA
Associate Professor – Marketing

  1. Sugant, R. (2017). A Study on Servitization by Manufacturing Companies in Mysore. Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].

minhaj profileMohamed Minhaj
MCA, M.Phil
Associate Professor – Systems

  1. Gandhi, L. & Minhaj, Mohamed (2017). HR Analytics: A big deal for C-suite in Talent Management. FOCUS International Journal of Management, Vol.12 (2), ISSN: 0973 9165, October 2016-March 2017.
  2. Minhaj, Mohamed (2017). Clustering Of Conference Papers Using Lda Based Topic Modeling. Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].

sriram corefaculty profileDr. M. Sriram
MBA, FCMA, M.Com, MPhil, Ph D
Assistant Professor – Finance

  1. Sriram, M. (2017). An Empirical Analysis of Foreign Exchange Exposure of CNX 100 Companies. International Journal of Financial Management, ISSN. 2229-5682, Vol. 7 (2), pp. 1-9.
  2. Sriram, M & Venkatraja, B (2017). Do Flow of FDI and Stock Index Movements Corroborate Long-term Relationship? An Empirical Analysis of India. The African Journal of Finance and Management, Vol.26(1), January, pp. 56-66.
  3. Sriram, M. (2017). Modelling of Asymmetric Volatility- An Empirical Study of Crude Oil Price. Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].

lnDr. Srilakshminarayana.G
M.Sc., Ph.D.
Assistant Professor – Quantitative Methods

  1. Srilakshminarayana, G. (2017). A Model to Teach Statistical Methods to a Management Student. Region 10 Conference South Asia Council for Business Schools and Programs (Region 10) Accreditation Council for Business Schools and Programs (ACBSP, USA).
  2. Srilakshminarayana, G. (2017). On Usage of WhatsApp by the Students in Mysore. Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].
  3. Jagadeesh, R., Srilakshminarayana, G., Todalbagi, Rajendra & Dhurkari, Ram Kumar [Editors] (2017). National Conference on Operations Management, Analytics & Statistical Methods Proceedings. Mysore, SDMIMD. [ISBN: 978-93-83302-20-8].

venkatarajDr. Venkatraja B
MA, Ph.D
Assistant Professor – Economics

  1. Venkatraja, B. (2017). Addressing the paradox of public expenditure – economic growth nexus: an econometric approach. Economic Thought Journal, ISSN: 0205-1990, (ABDC listed), Issue.5. October, pp. 109-128. 
  2. Venkatraja, B. (2017). Demystifying Consumption – Savings Paradox: An Exploratory Study of Indian Case. Journal of Emerging Issues in Economics, Finance and Banking (JEIEFB): An Online International Research Journal, ISSN: 2306-367X (Online), Vol.6 (2), pp. 2203-2214.
  3. Venkatraja, B. (2017). What Drives Growth in India – Consumption Spending or Investment? An Exploratory Study. Thirteenth Asia-Pacific Conference on Global Business, Economics, Finance and Banking, SDMIMD and Global Business Research, Singapore, August 4-5. 
  4. Sriram, M & Venkatraja, B (2017). Do Flow of FDI and Stock Index Movements Corroborate Long-term Relationship? An Empirical Analysis of India. The African Journal of Finance and Management, Vol.26(1), January, pp. 56-66.
  5. Venkatraja, B. (2017). Impulse Response of Economic Growth to Renewable Energy Shocks: Indian Scenario. FOCUS International Journal of Management, ISSN: 0973 9165 (print), Vol.12 (2), pp. 6-10.
  6. Venkatraja, B. (2017). Keynes’ Expansionary Fiscal Policy Not At Work in Karnataka. Southern Economist, (ISSN 0038-4046), Vol.55 (23) April, pp.13-15.
  7. Venkatraja, B. (2017). Demystifying the Sensitivity of Economic Growth to Government and Private Consumption Expenditures: An Empirical Study of India. European Journal of Business and Management, ISSN: 2222-1905 (Paper), ISSN 2222-2839 (Online), Vol. 9(7), pp 117-122.
  8. Venkatraja, B. (2017). Fiscally Prudent Expansionary Budget: Key to Growth Sustainability. Southern Economist, ISSN: 0038-4046, Vol.55(20), February, pp 43-44.
  9. Venkatraja, B. (2017). Feedback Effects of Inflation and Economic Growth in India: An Econometric Analysis. Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].

gandhiL Gandhi 
M.A., M.B.A., M.Phil., UGC-NET (Ph.D)
Assistant Professor – OB/HRM

  1. L. Gandhi (2017). Educating the Future Leaders: Role of Teachers and the Impact of Smart Technology. Contemporary Research in India (A peer-reviewed multi-Disciplinary International Journal) ISSN 2231-2137, Vol. 07, Issue 04, December; pp. 5-9.
  2. L. Gandhi & Malathi Sriram (2017). Exploring the dynamica virtus of Machine Learning (ML) in Human Resource Management – A Critical Analysis of IT industry. International Journal of Computer Sciences and Engineering (E-ISSN: 2347-2693), Vol.5 (12), December.
  3. Kannadas, S. & Gandhi, L. (2017). Misperception of Optimism Culminates in Erroneous Corporate Financial Decision Making- A Review. International Journal of Research in Economics and Social Sciences (IJRESS), Vol.7 (12), December; ISSN (o): 2249-7382, pp.349-361.
  4. Gandhi L. (2017). Entrepreneurial and training challenges encountered by the women self – help groups and revamping strategies to enhance their business in Coimbatore, India. National conference on Trends and Prospects in Business and financial markets; JSS Centre for Management Studies, Mysuru; December 15-16, 2017, ISBN: 978-93-86724-26-7
  5. Gandhi, L. & Minhaj, Mohamed (2017). HR Analytics: A big deal for C-suite in Talent Management. FOCUS International Journal of Management, Vol.12 (2), ISSN: 0973 9165, October 2016-March 2017.
  6. Gandhi, L (2017). Rise and fall of YAHOO!-the missteps of the leader and its headwind consequences. GITAM Journal of Management, ISSN: 0972-740X, Vol.15 (1), pp.122-134.
  7. Gandhi, L. (2017). Human Resource Challenges in VUCA and SMAC Business Environment. ASBM Journal of Management, Vol.X(I), ISSN 0974-8512, (January to June 2017).
  8. Gandhi, L. (2017). People Management nuances of CEO styled PM Narendra Modi and distinctive lessons for business Professionals- A practical approach. Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].

kannadasProf. Kannadas S 
MBA, M.Phil, FDP (IIM K), FDP (IISc)
Assistant Professor – Finance

  1. Kannadas, S. & Gandhi, L. (2017). Misperception of Optimism Culminates in Erroneous Corporate Financial Decision Making- A Review. International Journal of Research in Economics and Social Sciences (IJRESS), Vol.7 (12), December; ISSN (o): 2249-7382, pp.349-361.
  2. Kannadas S. (2017). Quickstart- Financial stipulation of a start up. International Journal of Social Science and Economic Research. ISSN: 2455-8834. Vol.02 (Issue 12); December 2017. pp 5456-5462.
  3. Kannadas, S. (2017). Entangle of Gender & Experience on Investment Behaviour of Corporate Investors. IJSR – International Journal of Scientific Research, ISSN: 2277 – 8179, Vol. 6(2), February, pp 641-643.

sunilmvDr. Sunil M.V.
M.L.ISc, Ph.D
Librarian

  1. Chndrappa and Sunil M.V. (2017). Next generation catalogues: a comparative analysis of OPACs of University libraries in India. Journal of Library Development (JDL), Vol.3 (1), ISSN (Print): 2395-518X,January, pp. 25-37.

nrp newDr. N.R. Parasuraman
LLB, FCS, FICWA, DBF, Ph.D.
Director & Professor – Finance

  1. Parasuraman N.R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors].  Cases in Management – Vol. V. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-14-7].
  2. Parasuraman, N. R. (2016). The long night with financial analysis of Tata Motors. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7].
  3. Parasuraman N. R. & Venkataraja, B [Editors]. (2016). 2nd International Conference on Inclusive Economic Growth and Sustainability. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-18-5].
  4. Besley, Scott, Brigham, F. Eugene & Parasuraman N. R. Corporate Finance: A South Asian Perspective. Delhi: Cengage Learning India Pvt. Ltd., 2016. 456 p. ISBN: 9788131531358.
  5. Parasuraman, N. R. & Sriram, M. [Editors]. (2016). 5th International conference on Emerging Trends in Finance, Accounting and Banking. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-93-83302-16-1].
  6. Parasuraman, N. R. & Rao, Ullas (2016). On Discerning the Implications of Operating and Financial Leverage Ratios on the Systematic Risk of Enterprises: Evidence from Sensex Firms in India. ICPE PUBLIC ENTERPRISE HALF-YEARLY JOURNAL, Vol.22(1), ISSN: 0351-3564, pp. 79-91
  7. Parasuraman, N. R. (2016). A hindsight analysis of Grasim’s takeover of L&T cement (now UltraTech Cement) and the application of Real Options framework. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].
  8. Parasuraman, N. R. & Rao, Ullas (2016). Do Firm’s Intrinsically Determined Enterprise Values Corroborate their Corresponding Market-Determined Values? Empirical Evidence based on SENSEX Firms in India. Journal of Emerging Issues in Economics, Finance, and Banking, Vol. I (1), (ISSN: 2306-367X).

hgDr. H. Gayathri
MBA, Ph.D
Deputy – Director & Professor – Marketing

  1. Gayathri, H., Jayakrishnan, S., Sugant, R & Suresh, M.R., [Editors]. (2016). Second Annual Conference on Emerging Trends in Marketing. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-17-8]

rjDr. R. Jagadeesh
BE, ME, Ph. D
Dean – Academics & Professor – Operations

  1. Jagadeesh, R. (2016). Airbags are not just a matter of air- Lessons from Takata and Toyota Recall.  Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7].
  2. Jagadeesh R. (2016). Six sigma benchmarking of process capability analysis and mapping of process parameters. Journal of Operations and Supply Chain Management, Vol. 9 (2), pp 60 -71.
  3. Jagadeesh, R. (2016) [Editor]. The TQM Journal. Emerald Group Publishing, ISSN: 1754-2731.
  4. Jagadeesh, R. (2016) [Editor]. Journal of Management Development. Emerald Group Publishing, ISSN: 0262-1711.
  5. Jagadeesh, R., Todalbagi, Rajendra & Srilakshminarayana, G. [Editors] (2016). International Conference on Operations Management and Research (ICOMAR 2016) Proceedings. Mysore, SDMIMD. [ISBN: 978-93-83302-11-6].
  6. Jagadeesh, R. (2016). Optimizing the Capacity Addition in a Component Manufacturing Industry- an Empirical Investigation. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].

nsDr. Nilanjan Sengupta
M.A. & Ph.D.
Professor – OB/HRM

  1. Parasuraman N.R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors].  Cases in Management – Vol. V. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-14-7].
  2. Sengupta, Nilanjan and Sengupta, Mousumi (2016). Enterprise Holdings, Inc.: Riding in style. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7].
  3. Sengupta, Nilanjan and Sengupta, Mousumi (2016). Building sustainable business: The IKEA story. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7].
  4. Sengupta, Nilanjan & Mousumi Sengupta. (2016). Managing Stress at Workplace. 5th International Conference on Managing Human Resources at the Workplace. SDM Institute for Management Development, Mysore. December 09-10. [ISBN 978-93-83302-19-2].
  5. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2016). 5th International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-19-2].
  6. Sengupta, Nilanjan & Mousumi, Sengupta (2016). Contemporary Research in Management – Vol. V. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-15-4].
  7. Sengupta, Mousumi and Sengupta, Nilanjan (2016). Emotional intelligence: A catalyst to enhance job performance. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].
  8. Sengupta, Nilanjan and Sengupta, Mousumi (2016). Social Media in Recruiting: new mantra for HRM. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].

msgDr. Mousumi Sengupta
M.A. in HRM, GradIPD & Ph.D.
Professor – OB/HRM

  1. Parasuraman N.R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors].  Cases in Management – Vol. V. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-14-7].
  2. Sengupta, Nilanjan and Sengupta, Mousumi (2016). Enterprise Holdings, Inc.: Riding in style. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7].
  3. Sengupta, Nilanjan and Sengupta, Mousumi (2016). Building sustainable business: The IKEA story. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7].
  4. Sengupta, Nilanjan & Mousumi Sengupta. (2016). Managing Stress at Workplace. 5th International Conference on Managing Human Resources at the Workplace. SDM Institute for Management Development, Mysore. December 09-10. [ISBN 978-93-83302-19-2].
  5. Sengupta, Nilanjan & Mousumi Sengupta. (2016). Managing Stress at Workplace. 5th International Conference on Managing Human Resources at the Workplace. SDM Institute for Management Development, Mysore. December 09-10. [ISBN 978-93-83302-19-2].
  6. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2016). 5th International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-19-2].
  7. Sengupta, Nilanjan & Mousumi, Sengupta (2016). Contemporary Research in Management – Vol. V. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-15-4].
  8. Sengupta, Mousumi and Sengupta, Nilanjan (2016). Emotional intelligence: A catalyst to enhance job performance. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].
  9. Sengupta, Nilanjan and Sengupta, Mousumi (2016). Social Media in Recruiting: new mantra for HRM. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].

msureshDr. M.R. Suresh
PGDRM & Ph.D
Professor – Marketing

  1. Suresh M. R. (2016). Strategic issues in marketing handicrafts: case of a state handicrafts development corporations. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7].
  2. Gayathri, H., Jayakrishnan, S., Sugant, R & Suresh, M.R., [Editors]. (2016). Second Annual Conference on Emerging Trends in Marketing. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-17-8]
  3. Suresh, M. R. (2016). Leadership in social enterprise- dimensions and insights. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].

msProf. Malathi Sriram
MCA, P.G. Diploma in System Analysis, M.Phil.
Associate Professor – Systems

  1. Malathi Sriram, Sunil M.V. and Harinarayana, N.S. (2016). Medical Libraries & Massive Open Online Course (MOOC) Synergy: a new Teaching-Learning Model.  National Conference on Management of Modern Libraries (NACML) – 2016 on the theme ‘Role of Information Professional in Digital Age. Kasturba Medical College (KMC), Manipal University. February 19 & 20, 2016 at Manipal. [Won Best Paper Award]

snprasadProf. Prasad S.N.
BE, ME, PGDM, MDBA
Professor – Strategy & General Manageme

  1. Prasad S. N. (2016). Space X, the Private Space Launch Business of an Iconic Leader – A Case Study. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-14-7].

ng new profileDr. Neetu Ganapathy
M.Sc., MDBA & Ph.D
Associate Professor – Systems

  1. Neetu Ganapathy (2016). Kaveri goes to Poland: navigating a cross-cultural encounter between India and Poland. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-14-7].

sugant1R Sugant
BE, MBA
Associate Professor – Marketing

  1. Sugant, R. (2016). Can Sygnovate IT Solutions Succeed?. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-14-7].
  2. Gayathri, H., Jayakrishnan, S., Sugant, R & Suresh, M.R., [Editors]. (2016). Second Annual Conference on Emerging Trends in Marketing. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-17-8]
  3. Sugant, R. (2016). Impact of Outcome Quality Dimension on Service Quality of Digital Learning Solutions in Schools. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].
  4. Sugant, R. and Sandhya Anvekar (2016). Impact of Information Dimension on Service Quality of Digital Learning Solutions in Schools. Review of Integrative Business and Economics Research (RIBER), ISSN: 2304-1013 (Online); 2304-1269 (CDROM), Vol.5 (1), pp. 152–167.

rtRajendra Todalbagi
BE(Mech), EGMP
Associate Professor – Operations

  1. Jagadeesh, R., Todalbagi, Rajendra & Srilakshminarayana, G. [Editors] (2016). International Conference on Operations Management and Research (ICOMAR 2016) Proceedings. Mysore, SDMIMD. [ISBN: 978-93-83302-11-6].
  2. Todalbagi, Rajendra. (2016). JIT and Kaizen Costing. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].

minhaj profileMohamed Minhaj
MCA, M.Phil
Associate Professor – Systems

  1. Minhaj, Mohamed (2016). Sentiment analytics using RapidMiner. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-14-7].
  2. Minhaj, Mohamed (2016). An exploratory study of near-real time ETL approaches for the design of Agile Business Intelligence Infrastructure. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].

sriram profileDr. M. Sriram
MBA, FCMA, M.Com, MPhil, Ph D
Assistant Professor – Finance

  1. Sriram M. (2016). A financial conundrum. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-14-7].
  2. Sriram, M. & Venkatraja, B. (2016). Do Flow of FDI and Stock Index Movements Corroborate Long Term Relationship?  An Empirical Analysis of India. UGC Sponsored 7th International Conference on ‘Leveraging Investment, Infrastructure and Intellectual Capital for Economic Development’; Coimbatore, 15-16 December, 19 p.
  3. Parasuraman, N. R. & Sriram, M. [Editors]. (2016). 5th International conference on Emerging Trends in Finance, Accounting and Banking. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-93-83302-16-1].
  4. Sriram, M. (2016). Voluntary disclosure of financial ratios of CNX Nifty Companies. Management Accountant, Vol.51 (7), ISSN: 0972-3528, July, pp. 60-69.
  5. Sriram, M. (2016). Empirical Evidence of Market Reaction to Stock Splits. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].

lnDr. Srilakshminarayana.G
M.Sc., Ph.D.
Assistant Professor – Quantitative Methods

  1. Parasuraman N.R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors].  Cases in Management – Vol. V. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-14-7].
  2. Srilakshminarayana, G. (2016). I want to analyse the stock market data and understand the statistical methods. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-14-7].
  3. Jagadeesh, R., Todalbagi, Rajendra & Srilakshminarayana, G. [Editors] (2016). International Conference on Operations Management and Research (ICOMAR 2016) Proceedings. Mysore, SDMIMD. [ISBN: 978-93-83302-11-6].
  4. Srilakshminarayana, G. (2016). Do Nifty 50 follow a Normal Model- An Empirical Investigation?. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].

venkatarajDr. Venkatraja B
MA, Ph.D
Assistant Professor – Economics

  1. Venkatraja, B. (2016). ‘One Belt, One Road’ Initiative of China’. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-14-7].
  2. Venkatraja, B. (2016). Is Rising Food Subsidy Attributed to Poor Food Management? An Empirical Evidence from India. International Affairs and Global Strategy, Vol. 51, ISSN (Paper) 2224-574X, ISSN (Online) 2224-8951, pp.15-24.
  3. Venkatraja, B. (2016). Impact of Central Explicit Subsidies on Fiscal Deficit in India: An Empirical Study. International Review of Research in Emerging Markets and the Global Economy (IRREM), (ISSN: 2311-3200), Vol.2 (4), pp.973-997.
  4. Sriram, M. & Venkatraja, B. (2016). Do Flow of FDI and Stock Index Movements Corroborate Long Term Relationship?  An Empirical Analysis of India. UGC Sponsored 7th International Conference on ‘Leveraging Investment, Infrastructure and Intellectual Capital for Economic Development’; Coimbatore, 15-16 December, 19 p.
  5. Parasuraman N. R. & Venkataraja, B [Editors]. (2016). 2nd International Conference on Inclusive Economic Growth and Sustainability. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-18-5].
  6. Venkatraja, B. (2016). Dynamics of Macroeconomic Fundamentals Affecting Stock Market in India: A Causal Relationship Analysis. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].
  7. Venkatraja, B (2016). Growth Acceleration and Fiscal Prudence. Southern Economist, Vol. 54(23), April, ISSN (print) 0038-4046, pp 45-46.
  8. Venkatraja, B (2016). Impact of Central Explicit Subsidies on Fiscal Deficit in India : An Empirical Study. Fifth International Conference on Global Business, Economics, Finance and Social Sciences, SDMIMD and J A Alpha, Chennai, April 1-2.

jayakrishnanJayakrishnan S 
Bsc, PGDM, PGCAM & PR, FPM (NITIE)
Assistant Professor – Marketing

  1. Jayakrishnan, S., Chikhalkar, R.D. and Chaudhuri, R. (2016). Determinants of private label purchase in food category – role of product, consumer and store factors. International Journal of Management Concepts and Philosophy, 9(2), 93–119.
  2. Jayakrishnan, S., Chikhalkar, R.D. and Chaudhuri, R. (2016). Understanding the role of consumer factors and store factors in private label purchase. International Journal of Business and Management, 11(7), 223-236.
  3. Gayathri, H., Jayakrishnan, S., Sugant, R & Suresh, M.R., [Editors]. (2016). Second Annual Conference on Emerging Trends in Marketing. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-17-8]
  4. Jayakrishnan, S., Rekha, D. Chikhalkar and Ranjan Chaudhuri (2016). Measuring Factors Determining Private Label Purchase. Asian Journal of Empirical Research, Vol.6 (2), (ISSN: (P): 2306-983X, ISSN (E): 2224-4425), pp. 42-58
  5. Jayakrishnan, S. (2016). Measuring Factors determining Private Label Purchase: An Exploratory Factor Analysis (EFA) Approach. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].

gandhiL Gandhi 
M.A., M.B.A., M.Phil., UGC-NET (Ph.D)
Assistant Professor – OB/HRM

  1. Gandhi L. (2016). ‘UK Exit of TATA Steel Port Talbot -a triggering point for increased unemployment and HR Challenges’. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-14-7].
  2. Gandhi, L. (2016). Determinants of Best Manager- Lessons from Million Dollar Leaders to Millennial Managers. MANAGEMENT TODAY, Vol.6 (3), July-September, ISSN: 2348-3989 (Online) ISSN: 2230-9764 (Print), pp. 147-151.
  3. Gandhi, L. (2016). Level of Stress among Engineering And Management Students in Coimbatore City. International Journal of Exclusive Global Research by L. Gandhi and V. Prabakaran, Vol.1 (3), March, pp. 1-14.

sunilmvDr. Sunil M.V.
M.L.ISc, Ph.D
Librarian

  1. Sunil M.V. (2016). New avatar of Information Literacy. Journal of Library Development (JDL), Vol.2 (2), August.
  2. Sunil M.V. & others (2016). Facebook Posts and Lotka’s Law. SRELS Journal of Information Management, Vol.53 (2), ISSN (Print): 0972-2467, ISSN (Online): 0976-2477, April, pp. 107-111​
  3. Nagaraja, S. and Sunil, M.V. (2016). Reading Habit: A key for a successful lifelong learning. 2-days National Conference on “School Libraries in Digital Age” (COSCOLIDIA), May 12 & 13, 2016. Belagavi: Bharatesh Education Trust’s Global Business school; Jain Heritage School; & Journal of Library Development. Jain Heritage School (JGI).  
  4. Harinarayana, N.S., Sunil, M.V. and Chandrappa, S. (2016). Measuring up to standards: A case study of adoption of a school library. 2-days National Conference on “School Libraries in Digital Age” (COSCOLIDIA), May 12 & 13, 2016. Belagavi: Bharatesh Education Trust’s Global Business school; Jain Heritage School; & Journal of Library Development. Jain Heritage School (JGI).  
  5. Sunil, M.V. and Vernekar, Vilas. (2016). New Avatar of Information Literacy. 2-days National Conference on “School Libraries in Digital Age” (COSCOLIDIA), May 12 & 13, 2016. Belagavi: Bharatesh Education Trust’s Global Business school; Jain Heritage School; & Journal of Library Development. Jain Heritage School (JGI).
  6. Malathi Sriram, Sunil M.V. and Harinarayana, N.S. (2016). Medical Libraries & Massive Open Online Course (MOOC) Synergy: a new Teaching-Learning Model. National Conference on Management of Modern Libraries (NACML) – 2016 on the theme ‘Role of Information Professional in Digital Age. Kasturba Medical College (KMC), Manipal University. February 19 & 20, 2016 at Manipal. [Won Best Paper Award]

Editor

  1. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2014). Cases in Management Volume III. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-93-83302-05-5]
  2. Parasuraman, N. R. & Rao, Ullas. [Editors]. (2014). 3rd International conference on Emerging Trends in Finance and Accounting. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-02-4].
  3. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2014). Excerpts of select summer internship reports 2014. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.
  4. Jagadeesh, R. [Editor] (2014). National Conference on Strategies, Innovations, and Paradigm Shifts in Logistics and Supply Chain Management Proceedings. Mysore, SDMIMD, September 26, 2014.
  5. Jagadeesh, R. [Editor] (2014). SDMIMD Journal of Management. Vol. 5(1), September. ISSN 0976-0652 [Print]; 2320-7906 [Online].
  6. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2014). 3rd International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [978-93-83302-01-7].
  7. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2014). Cases in Management Volume III. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-93-83302-05-5]
  8. Sengupta, Nilanjan, Parasuraman, N.R.,  Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2014). Excerpts of select summer internship reports 2014. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.
  9. Sengupta, Nilanjan, and Sengupta, Mousumi [Compilers]. (2014). Contemporary research in management – Vol III.  Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9].
  10. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2014). 3rd International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [978-93-83302-01-7].
  11. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2014). Cases in Management Volume III. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-93-83302-05-5]
  12. Sengupta, Nilanjan, Parasuraman, N.R.,  Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2014). Excerpts of select summer internship reports 2014. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.
  13. Sengupta, Nilanjan, and Sengupta, Mousumi [Compilers]. (2014). Contemporary research in management – Vol III.  Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9].
  14. Gayathri, H., Suresh, M.R. & Sharma, Govinda N.R.[Editors]. (2014). Conference on Corporate Social Responsibility. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [978-93-83302-03-1].
  15. Rao, Ullas. & Parasuraman, N. R. [Editors]. (2014). 3rd International conference on Emerging Trends in Finance and Accounting. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-02-4].
  16. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2014). Cases in Management Volume III. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-93-83302-05-5]
  17. Srilakshminarayana, G. Sengupta, Mousumi , Sengupta, Nilanjan, & Parasuraman, N.R.,  [Editors]. (2014). Excerpts of select summer internship reports 2014. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.
  18. Gayathri, H., Suresh, M.R. & Sharma, Govinda N.R. [Editors]. (2014). Conference on Corporate Social Responsibility. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [978-93-83302-03-1].
  19. Gayathri, H., Suresh, M.R. & Sharma, Govinda N.R.[Editors]. (2014). Conference on Corporate Social Responsibility. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [978-93-83302-03-1].


Book Chapters

  1. Parasuraman, N.R. & Janaki Ramudu, P. (2014). Price Weighted Vs. Value Weighted Index: A Comparative Analysis and impact on Index Based portfolio Performance. Contemporary research in management – Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM Institute for Management Development, 2014. [ISBN:978-81-922146-8-9]
  2. Parasuraman, N.R. (2014). Financial Statement Analysis it is not always open and Shut. Cases in Management– Vol III by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: SDM Institute for Management Development, 2014. [ISBN:978-93-83302-05-5]
  3. Jagadeesh, R. (2014).Are Indian Car Buyers Not Serious about Safety? A Case Study of Maruti Suzuki India Limited.Cases in Management– Vol III by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: SDM Institute for Management Development, 2014. [ISBN:978-93-83302-05-5]
  4. Jagadeesh, R. (2014). Process Capability Assessment When Multiple Characteristics Exist : A Composite Approach Using Six Sigma Metrics. Contemporary research in management – Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9].
  5. Sengupta, Nilanjan and Sengupta, Mousumi (2014). MakeMyTrip Limited: Travel made easy. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  6. Sengupta, Nilanjan and Sengupta, Mousumi (2014). Singapore Airlines: Gliding with people Excellence. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  7. Sengupta, Nilanjan & Mousumi, Sengupta (2014). Employee Development for Business Sucess. Contemporary research in management- Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9]
  8. Sengupta, Nilanjan & Mousumi, Sengupta (2014). Employee Engagement : A HRM Tool for Achieving Organizational Goals. Contemporary research in management – Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9]
  9. Sengupta, Nilanjan and Sengupta, Mousumi (2014). MakeMyTrip Limited: Travel made easy. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  10. Sengupta, Nilanjan and Sengupta, Mousumi (2014). Singapore Airlines: Gliding with people Excellence. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  11. Sengupta, Nilanjan & Mousumi, Sengupta (2014). Employee Development for Business Sucess. Contemporary research in management- Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9]
  12. Sengupta, Nilanjan & Mousumi, Sengupta (2014). Employee Engagement : A HRM Tool for Achieving Organizational Goals. Contemporary research in management – Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9]
  13. Sharma, Govinda N.R. (2014). Aravind Eye Care System-Compassion in Action.Cases in Management– Vol III by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: SDM Institute for Management Development, 2014. [ISBN:978-93-83302-05-5]
  14. Sharma, Govinda N.R. & Kumar, Ashwini B.J.  (2014). Assessing Distributive Justice in Business Contexts: A Methodological Approach. Contemporary research in management – Vol. III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9]
  15. Malathi Sriram and Ullas Rao (2014). EMC-Sustaining value from cloud Applications to Shareholders. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  16. Malathi Sriram and Ullas Rao (2014). HDFC Bank-Journey to Mobility. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  17. Malathi Sriram. (2014). Technology Adoption of QR Codes in the Indian Scenario: An empirical analysis. Contemporary research in management – Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM Institute for Management Development, 2012. 49-76p. [ISBN:978-81-922146-8-9].
  18. Minhaj, Mohammed (2014). How to Promote and Monetize “Free” Mobile Apps?Cases in Management– Vol III by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: SDM Institute for Management Development, 2014. [ISBN:978-93-83302-05-5]
  19. Minhaj, Mohammed, Kumar, Varun & Sharma, Nancy (2014). An Exploratory Study on Reverse Logistics in E-Commerce and its Impact on Customer Loyalty.Contemporary research in management – Vol. III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM Institute for Management Development, 2012. 49-76p. [ISBN:978-81-922146-8-9].
  20. Rao, Ullas. (2014). EMC-Sustaining value from cloud Applications to Shareholders Cases in Management– Vol III by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: SDM Institute for Management Development, 2014. [ISBN:978-93-83302-05-5]
  21. Rao, Ullas and Malathi Sriram (2014). HDFC Bank-Journey to Mobility. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  22. Rao, Ullas. (2014). Do the Best Performing Mutual Funds in India Lie on Capital Market Line (CML)? An Investigation.Contemporary research in management – Vol. III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM Institute for Management Development, 2012. 49-76p. [ISBN:978-81-922146-8-9].
  23. Srilakshminarayana, G. (2014). What should be the sample size for the study? Cases in Management– Vol III by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: SDM Institute for Management Development, 2014. [ISBN:978-93-83302-05-5]
  24. Srilakshminarayana, G. (2014). On Statistical Estimation: Some Views.Contemporary research in management – Vol. III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM Institute for Management Development, 2012. 49-76p. [ISBN:978-81-922146-8-9].
  25. Gayathri.H (2014). Titan Case StudyCases in Management– Vol III by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: SDM Institute for Management Development, 2014. [ISBN:978-93-83302-05-5]
  26. Prasad S.N. (2014). Training and Work Motivation: Relevance of Technical Training and Evolving Environmental changes Outside the Organization. Cases in Management- Vol III by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: SDM Institute for Management Development, 2014. [ISBN:978-93-83302-05-5]
  27. M.R. Suresh and M.R. Sridhar (2014). Foundation for Leadership Development in Public Services (FLADPS) – Identifying core competence, Role Discovery and Scaling up.Cases in Management– Vol III by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: SDM Institute for Management Development, 2014. [ISBN:978-93-83302-05-5]
  28. Neetu Ganapathy (2014). Successfully Navigating the ERP Journey at Advantec Coils Pvt. Ltd.Cases in Management– Vol III by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: SDM Institute for Management Development, 2014. [ISBN:978-93-83302-05-5]
  29. Venkatraja B (2014). Business Correspondent (BC) Model for Inclusive Growth: Performance Analysis of SKDRDP.Cases in Management– Vol III by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: SDM Institute for Management Development, 2014. [ISBN:978-93-83302-05-5]


National Journals

  1. Srilakshminarayana, G. and Vasudeva R. (2014). Barndorff-Nielsen’s form of the law of the iterated logarithm for rth moving maxima.Calcutta Statistical Association Bulletin, Vol.66 (261-262), March & June. 
  2. Sriram, M (2014). A Study on Volatility Modelling of BSE Sensex , International Journal of Banking, Risk and Insurance, Volume 2, Issue 1 Jan-June Pp.32-40
  3. Sriram, M & Prem Anand, N (2014). A Study on Causality between Exchange Rate and BSE Sensex, Prerana, Volume 2, Issue 1 Jan-June 2014 Pp.32-40
  4. Venkatraja B. (2014). Pradhan Mantri’s Jan Dhan Yojana- Prospects and Problems. Kisan World. December, p.21-24
  5. Venkatraja B. (2014). BRICS Bank: new hope of Third World Countries. Southern Economist. Vol.53, No.10, September 15, 2014.
  6. Venkatraja B. (2014). Towards fiscal prudence: chances and challenges. Southern Economist. Vol.53, No.7, August
  7. Venkatraja. B (2014) “Rural Sanitation-Still A Challenge”, Kisan World, Vol.41, No.4, April 2014, pp44-45.
  8. Venkatraja.B (2014) “State Budget: Boost to Education”, Southern Economist, Vol.52, No.22, March 2014, pp 34.
  9. Venkatraja.B (2014) “Fiscal Consolidation: Is An Illusion?”, Southern Economist, Vol.52, No.22, March 2014, pp 44.


International Journals

  1. Sriram, M & Venkatraja, B (2014). Modeling and Forecasting GDP of India-ARIMA Model. Asian Journal of Development Matters, Vol. 8(2), December (0973-9629), p. 38-49.
  2. Venkatraja, B (2014). Does Keynesian Model of Aggregate Demand Determining GDP hold Relevance? Indian Experience. International Journal of Social and Economic Research, Vol. 4(4), December. (ISSN: 2249-6270)
  3. Venkatraja, B. & Indira, M (2014). Do NGOs Impact Rural Development? An Empirical Assessment. Asian Economic Review, Vol. 56(4), December. (ISSN: 0004-4555).
  4. Jagadeesh, R. (2014). Training and Learning about Quality Management by ‘Laqtaaq” – An Innovative Method. International Journal of Research in Organizational Behavior and Human Resource Management, Vol. 2, No. 4, 2014 (ISSN 2320-8724), p. 270-286.
  5. Parasuraman, N. R. and Janaki Ramudu, P. (2014). Do futures outperform Puts? Evidence from S&P Nifty index futures and options. International Review of Research in Emerging Markets and the Global Economy (IRREM). Vol.1(5), (ISSN: 2311-3200), p217-235.
  6. Parasuraman, N.R. & Ullas Rao (2014). Are smaller private sector commercial banks in India a likely target for takeover? An exploratory investigation. Journal of Emerging Issues in Economics, Finance and Banking (JEIEFB). Vol.3(6). (ISSN: 2306-367X). p.1310-1323
  7. Jagadeesh, R. (2014). Quality Leaders- Learning from the Deming Prize Winners in India. International Journal for Quality Research, Vol. 8(3). September 2014. [ISSN: 1800-6450].
  8. Jagadeesh, R. (2014). Emphasis on Human Resource Management in Quality Improvement – A Case Study of Quality Awards’ Criteria.International Journal of Economics, Commerce and Management, Vol. 2(1). [ISSN 2348 0386].
  9. Sengupta, Nilanjan & Sengupta, Mousumi (2014). Omni-Channel Retailing: Enriching Buyers’ Experience. Asian Journal of Research in Marketing. Vol.4 (6), December. (ISSN: 2277-6621). P.214-222.
  10. Sengupta, Nilanjan & Sengupta, Mousumi (2014). Managing People the Smart Way: Harnessing the Power of Technology and Tools. Radix International Journal of Economics & Business Management. Vol. 3 (11), November. (ISSN: 2277–1018)
  11. Sengupta, Nilanjan & Sengupta, Mousumi. (2014). Instituting A Formalized HRM System in a SME. Asian Journal of Research in Business Economics & Management, Vol.4, No. 1, January. [ISSN 2249-7307].
  12. Sengupta, Nilanjan & Sengupta, Mousumi (2014). Omni-Channel Retailing: Enriching Buyers’ Experience. Asian Journal of Research in Marketing. Vol.4 (6), December. (ISSN: 2277-6621). P.214-222.
  13. Sengupta, Nilanjan & Sengupta, Mousumi (2014). Managing People the Smart Way: Harnessing the Power of Technology and Tools. Radix International Journal of Economics & Business Management. Vol. 3 (11), November. (ISSN: 2277–1018)
  14. Sengupta, Nilanjan & Sengupta, Mousumi. (2014). Instituting A Formalized HRM System in a SME. Asian Journal of Research in Business Economics & Management, Vol.4, No. 1, January. [ISSN 2249-7307].
  15. Parasuraman, N.R. & Ullas Rao (2014). Are smaller private sector commercial banks in India a likely target for takeover? An exploratory investigation. Journal of Emerging Issues in Economics, Finance and Banking (JEIEFB). Vol.3(6). (ISSN: 2306-367X). p.1310-1323
  16. “E-Learning and Digital Classroom Solutions in Indian Schools – A Study of Types and Variables for Effective Adoption”.  International Journal of Information Systems, January 2014
  17. Venkatraja, B. (2014). Impact of Macroeconomic Variables on Stock Market Performance In India: An Empirical Analysis. International Journal of Business, Quantitative Economics and Applied Management Research.Vol.1(6), November. (ISSN: 2349-5677). p71-85.
  18. Venkatraja, B. & Indira, M (2014). Methodological Issues in Measuring Human Development: an Empirical Analysis. GE-International Journal of Management Research. Vol.2(11), November. (ISSN: 2321-1709). p140-159.


National Conference

  1. Vasudeva, R. and Srilakshminarayana, G. (2014): On Sub-Gaussian and Geometric Sub-Gaussian Laws. Presented at the “Ninth Lectures in Probability and Stochastic Processes”, Indian Statistical Institute, Kolkata. December 12-16.


International Conference

  1. Sugant, R (2014). A Framework for Measuring Service Quality of E-Learning Services.​ Third​ International Conference on Global Business, Economics, Finance and Social Sciences, SDMIMD and J A Alpha, ​Mumbai​, ​December 19-21​.
  2. Parasuraman, N.R. & Rao, Ullas (2014). ​An Empirical Examination of the Efficiency of Commodity Markets in India.​ Third​ International Conference on Global Business, Economics, Finance and Social Sciences, SDMIMD and J A Alpha, ​Mumbai​, ​December 19-21​.
  3. Sriram, M​ (2014). ​Cointegration of Nifty and NASDAQ Composite – An Empirical Investigation.​ Third​ International Conference on Global Business, Economics, Finance and Social Sciences, SDMIMD and J A Alpha, ​Mumbai​, ​December 19-21​.
  4. Parasuraman, N.R. & Ullas Rao (2014). Are smaller private sector commercial banks in India a likely target for takeover in India? An Investigation. International Conference on Global Business, Economics, Finance and Social Sciences, SDMIMD and J A Alpha, Chennai, July 11-14, 2014.
  5. Jagadeesh Rajashekharaiah (2014). Benchmarking India’s innovation capabilities using the global innovation index. International Conference on Technology and Business Management (ICTBM 2014), American University, Dubai, March 24-26, 2014.
  6. Govinda Sharma N.R. (2014). Rubanomics-Breaking the Dichotomy between Rural and Urban. International Conference on Dynamics of Rural Transformation in Emerging Economics, Bangalore, Sambhram Institutions, March 27-28, 2014.
  7. Parasuraman, N.R. & Ullas Rao (2014). Are smaller private sector commercial banks in India a likely target for takeover in India? An Investigation. International Conference on Global Business, Economics, Finance and Social Sciences, SDMIMD and J A Alpha, Chennai, July 11-14, 2014.
  8. Ullas, Rao. (2014). Efficient Market Hypothesis (EMH): The Case of India’s Foreign Exchange Markets. 4th International Conference on Business & Finance, organized by IBS Hyderabad, IFHE, and Spears School of Business, Oklahoma State university, USA, Hyderabad.
  9. E-Learning and Digital Classroom Solutions in CBSE Schools: A Study of factors that determine the effective knowledge delivery by teachers at secondary level”, presented at the 6th International Conference on “Excellence in Research and Education at Indian Institute of Management, Indore in May 2014

Books

  1. Parasuraman, N.R. (2013).Financial Management: A Step-by- Step Approach. New Delhi: Cengage Learning, 2013. 1-806.


Editor

  1. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2013). Excerpts of select summer internship reports 2013. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.
  2. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2013). Cases in Management Vol. II. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-9-6]
  3. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2013). Cases in Management Vol.1. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4]
  4. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2013). Excerpts of select summer internship reports 2013. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.
  5. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2013). Cases in Management Vol. II. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-9-6]
  6. Sengupta, Nilanjan, and Sengupta, Mousumi [Compilers]. (2013). Contemporary research in management – vol. II. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-7-2]
  7. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G.[Editors].  (2013). Cases in Management Vol.1. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4
  8. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2013). Excerpts of select summer internship reports 2013. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. 
  9. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2013). Cases in Management Vol. II. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-9-6]
  10. Sengupta, Nilanjan, and Sengupta, Mousumi [Compilers]. (2013). Contemporary research in management – vol. II. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-7-2]
  11. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G.[Editors].  (2013). Cases in Management Vol.1. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4]
  12. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2013). Excerpts of select summer internship reports 2013. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. 
  13. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2013). Cases in Management Vol. II. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-9-6]
  14. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G.[Editors].  (2013). Cases in Management Vol.1. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4]


Book Chapter

  1. Parasuraman, N.R. (2013) & Janaki Ramudu. Portfolio protection in the short run- protective puts vs. short futures: exploratory evidence from the Indian stock markets. Contemporary research in management by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-5-8]
  2. Parasuraman, N.R. (2013). Anand’s dilemma- strategic considerations v/s. financial goals. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  3. Parasuraman, N.R. (2013). Safeguarding a portfolio – how far do we go? Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-3-4]
  4. Gayathri H., Abhishek C. Pandurangi & Spoorthi S. Gowda (2013). Samsung smart phones. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  5. Gayathri, H., Raghunandan V. R. & Sowmya B.(2013). A Shoemaker – Who comes to your mind?Cases in Management Vol.1.N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4].
  6. Jagadeesh, R. (2013). How to improve the Supply Chain Management Competency to meet the Global Challenges.Contemporary research in managementby Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-5-8].
  7. Sengupta, Mousumi & Nilanjan Sengupta (2013). Johnson & Johnson: caring for people, worldwide. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  8. Sengupta, Mousumi & Nilanjan Sengupta (2013). Toyota Motor Corporation: committed to quality, rewarded by smiles. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  9. Sengupta, Mousumi & Nilanjan Sengupta (2013). From being to becoming: Employee empowerment as a tool for strategic Human Resource Management.Contemporary research in managementby Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-5-8]
  10. Sengupta, Nilanjan & Sengupta, Mousumi. (2013). Effect of Glass Ceiling on Women Managers: Issues and perspectives.Contemporary research in managementby Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-5-8]
  11. Sengupta, Mousumi & Sengupta, Nilanjan and Raghupathi, Suma (2013). A Case Study on Pizza Hut: Competitors’ Envy, Consumers’ Choice. Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4].
  12. Sengupta, Mousumi & Sengupta, Nilanjan and Vaishnavi S. (2013). Connecting lives, anywhere, anytime: a case study on Airtel.  Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4].
  13. Sengupta, Mousumi & Nilanjan Sengupta (2013). Toyota Motor Corporation: committed to quality, rewarded by smiles. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  14. Sengupta, Mousumi & Nilanjan Sengupta (2013). Johnson & Johnson: caring for people, worldwide. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  15. Sengupta, Mousumi & Nilanjan Sengupta (2013). From being to becoming: Employee empowerment as a tool for strategic Human Resource Management.Contemporary research in managementby Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-5-8]
  16. Sengupta, Nilanjan & Sengupta, Mousumi. (2013). Effect of Glass Ceiling on Women Managers: Issues and perspectives.Contemporary research in managementby Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-5-8]
  17. Sengupta, Mousumi & Sengupta, Nilanjan and Ragupathi, Suma (2013). A Case Study on Pizza Hut: Competitors’ Envy, Consumers’ Choice. Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4].
  18. Sengupta, Mousumi & Sengupta, Nilanjan and Vaishnavi S. (2013). Connecting lives, anywhere, anytime: a case study on Airtel.  Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4].
  19. Monteiro.Mohan. N.J. & Irfan Mohmed (2013). Consumer Attitude towards Green Marketing.Contemporary research in managementby Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-5-8]
  20. Mahapatra, Mihir. (2013). Understanding recent Trends in Inflation in India. Contemporary research in managementby Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-5-8]
  21. Suresh, Maruthi R (2013). Strategic responses of a social business: the case of an urban micro-finance institution. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  22. Suresh, Maruthi R. and Sridhar, M. K. (2013).Innovation in Public Services Delivery: Case Study of Management Development Initiative in Karnataka’s School Education Department.Cases in Management Vol.1.N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4]
  23. Sharma, Govinda N.R. (2013). Narayana health- heart in the right place! Cases in Management Vol.II.N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  24. Sharma, Govinda N.R. & Kumar, Ashwini B.J.  (2013). The Nexus between Macromarketing and Distributive Justice – A Study of Small and Medium Enterprises in India. Contemporary research in managementby Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-5-8]
  25. Sharma, Govinda N.R. (2013). The “Rise” of the Mahindra Group.Cases in management: Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors].Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4].
  26. Malathi Sriram M. A. (2013). DOVE- using social media for social viral campaign- a case study. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  27. Rao, Ullas & Malathi Sriram (2013).Wipro’s Acquisition of Promax Application Group. Cases in Management Vol.1.N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4].
  28. Neetu Ganapathy (2013). ERP system implementation at Pantaloon retail. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  29. Prasad S.N. (2013). Training Effectiveness and Organisational Development Through Technology: Simulator Based Driver Training and Road Safety.Contemporary research in managementby Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-5-8]
  30. Prasad, S.N. (2013). Case Study: Labour Unrest at Manesar Plant of Maruti Suzuki in 2012: A Perspective. Cases in Management Vol.1.N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.[ISBN:978-81-922146-3-4]
  31. Minhaj, Mohammed (2013). Unlocking success through SEM: a case study of a travel agency. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  32. Minhaj, Mohammed and Hasan, Syed Mamoon (2013). How ODigMa leveraged Social CRM to drive customer satisfaction, retention and advocacy for a leading Telecom Company: A Case Study.Cases in Management Vol.1. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4]
  33. Rao, Ullas and Balaji, J. (2013). A Case Study on the Preference of Mobile Phone Attributes among B-School Students. Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4].
  34. Ullas Rao & Nadeer Muhammed (2013). Overhead allocation at Aravinda engineering pvt. Ltd. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  35. Rao, Ullas. (2013). Evaluation of an all-equity Portfolio employing the distinctive approaches of Markowitz and Sharpe.Contemporary research in management by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-5-8]
  36. Rao, Ullas and Balaji, J. (2013). A Case Study on the Preference of Mobile Phone Attributes among B-School Students. Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-3-4].
  37. Rao, Ullas & Malathi Sriram (2013).Wipro’s Acquisition of Promax Application Group. Cases in Management Vol.1.N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4]
  38. Joy, Jojo N. (2013).Bollywood’s Rs.100 Crore Club: A Management Perspective.Contemporary research in managementby Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-5-8]
  39. Seetharam. Abhijith. (2013).Examining Effects of Climate Change Impacts on the Ramsey-Cass-Koopmans Growth Model.Contemporary research in managementby Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-5-8].
  40. Srilakshminarayana, G. (2013). An employee’s story. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  41. Srilakshminarayana, G. (2013). On Hypotheses Testing: Some Views.Contemporary research in managementby Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-5-8]
  42. Srilakshminarayana, G. (2013). Select Statistically. Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.  [ISBN:978-81-922146-3-4]


International Journal

  1. Parasuraman, N. R. and Janaki Ramudu P. (2013). What does Capital Structure Decision depend on? Evidence from S&P CNX NIFTY and NIFTY JUNIOR Firms. Journal of Accounting, Finance and Economics, Vol.3 (2), December. 23-42 pp.
  2. Jagadeesh Rajashekharaiah and Gershon, Mark. (2013). From Deming to DMAIC’. International Journal of Productivity and Quality Management, 7(4). 475-489 p.
  3. Malathi, Sriram and Sunil, M.V. (2013). Integrating information repositories for knowledge discovery: a B-school perspective. International Journal of Indian Culture and Business Management, Vol. 6, Issue 1. 90-101p.
  4. Srilakshminarayana, G. (2013). On strong large deviation results for lightly trimmed sums and some applications. Statistics and Probability Letters, Vol.83 (2013). 1745-1753p.
  5. Malathi Sriram and Sunil, M.V. (2013) Integrating information repositories for knowledge discovery: a B-school perspective. International Journal on Indian Culture and Business Management, Vol. 6, No. 1, pp.90–101. [ISSN online: 1753-0814]; [ISSN print: 1753-0806].


National Conference

  1. Vasudeva, R. and Srilakshminarayana, G. (2013). On trimmed sums and their behaviour. Presented at the “Eighth Lectures in Probability and Stochastic Processes”, Indian Statistical Institute, Bangalore, December 06-10.
  2. Srilakshminarayana, G. (2013). Chover’s form of the law of the iterated logarithm for r-th maxima over subsequences. Two day Seminar on Probability and Statistics, On the occasion of International Year of Statistics. Department of Studies in Statistics, University of Mysore, November 5-6.
  3. Harinarayana, N.S. and Sunil, M.V. (2013). Teaching library science through case studies. 2nd SoFerence – Social Conference on Failures, Learnings and Success Stories in Library & Information Science, October 19 & 20, 2013, Bangalore: Tata Consultancy Services (TCS) and Karnataka State Library Association (KALA). 
  4. Sunil, M.V. and Rukminamma, P. (2013). Electronic Resources Management in ILS: need unaddressed. UGC Sponsored 2-Day National Seminar on Emerging Trends in E-Resource Management and Services in College Libraries, September 27 & 28, 2013. Mysore: Tereisan College and SDM Institute for Management Development.
  5. Sunil, M.V., Malathi Sriram and Vanishree, M.S. (2013). Web analytic for analyzing library website: an overview. National Conference on Inspiring Library Services, July 12 & 13, 2013. Tumkur: SSIT. 
  6. Sunil, M.V., & Harinarayana, N.S. (2013). Marketing of E-Resources in Academic Environment: Tools and Techniques. National Conference on Information Products and Services in the E-environment, April 27 & 28, 2013. Tirupathi: Department of Library and Information Science, Sri Venkateswara University.


International Conference

  1. Sunil, M.V., Malathi Sriram & Balaji, J. (2013). System Evaluation and User Technology Adoption: An Implementation Study. Tenth AIMS International Conference on Management – Managing services in competitive environment, Association of Indian Management Scholars (AIMS) International and Indian Institute of Management (IIM), Bangalore. January 6-9.
  2. Sunil, M.V., Malathi Sriram & Balaji, J. (2013). System Evaluation and User Technology Adoption: An Implementation Study. Tenth AIMS International Conference on Management – Managing services in competitive environment, Association of Indian Management Scholars (AIMS) International and Indian Institute of Management (IIM), Bangalore. January 6-9.
  3. Mahapatra, Mihir and Sunil, M.V. (2013). Serving the helpless animals: lessons from Pinjrapole Society in Mysore. 4th International Case Conference, September 24 – 26, 2013. Goa: Institute of Management Technology, Nagpur and RSI Case Research Society of India. 
  4. Harinarayana, N.S. and Sunil, M.V. (2013). Developments in Open Source Software for Libraries with Special Reference to OSLIS: A Literature Study. International conference on “Open Access – Scholarly Communication Reincarnated: A Futuristic Approach”, August 19 & 20, 2013. Bangalore: Korea Institute of Science and Technology Information (KISTI), Korea; Department of Library and Information Science, Bangalore University, Bangalore; and, Indian Library Association (ILA), Delhi.  
  5. Sunil, M.V., Malathi Sriram & Balaji, J. (2013). System Evaluation and User Technology Adoption: An Implementation Study.Tenth AIMS International Conference on Management – Managing services in competitive environment. Bangalore: International Association of Indian Management Scholars (AIMS) and Indian Institute of Management – Bangalore (IIM-B). January 6-9.

Editor

  1. Parasuraman, N. R. & Rao, Ullas.[Editors]. (2012). International conference on Emerging Trends in Finance and Accounting. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-81-922146-2-7].
  2. Parasuraman, N.R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G.[Editors].  (2012). Excerpts of select summer internship reports 2012. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.
  3. Parasuraman, N.R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G.[Editors].  (2012). Excerpts of select summer internship reports 2012. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.
  4. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2012). International Conference on Managing Human Resources at the Workplace. Mysore: SDM Institute for Management Development (SDMIMD). [ISBN: 978-81-922146-4-1].
  5. Sengupta, Nilanjan & Mousumi Sengupta [Compilers]. (2012). Contemporary research in management. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-1-0].
  6. Parasuraman, N.R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G.[Editors].  (2012). Excerpts of select summer internship reports 2012. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.
  7. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2012). International Conference on Managing Human Resources at the Workplace. Mysore: SDM Institute for Management Development (SDMIMD). [ISBN: 978-81-922146-4-1].
  8. Sengupta, Nilanjan & Mousumi Sengupta [Compilers]. (2012). Contemporary research in management Vol.I. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-1-0].
  9. Parasuraman, N. R. & Rao, Ullas. [Editors]. (2012). International conference on Emerging Trends in Finance and Accounting. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-81-922146-2-7].
  10. Parasuraman, N.R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G.[Editors].  (2012). Excerpts of select summer internship reports 2012. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.


Book Chapters

  1. Parasuraman, N.R. (2012). Options Strategies in a volatile market with particular reference to selling volatility, an exploratory study with figures from NIFTY for a quarter. Contemporary research in management by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM Institute for Management Development, 2012. [ISBN:978-81-922146-1-0]
  2. Gayathri, H., Dhivya, V. and Bathija, Kushal. (2012). Maggi mania: case study. Contemporary research in management by Mousumi Sengupta and Nilanjan Sengupta [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-1-0].
  3. Jagadeesh, R. (2012). Quality strategy formulation and development using organizational perspective. Contemporary research in management by Mousumi Sengupta and Nilanjan Sengupta [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. 33-48p. [ISBN: 978-81-922146-1-0].
  4. Sengupta, Mousumi & Sengupta, Nilanjan. (2012). Green HRM: a step-forward towards greener world. Contemporary research in management by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-1-0].
  5. Sengupta, Nilanjan & Sengupta, Mousumi. (2012). Managing employee talent. Contemporary research in management Vol.I by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-1-0].
  6. Sengupta, Mousumi & Sengupta, Nilanjan. (2012). Green HRM: a step-forward towards greener world. Contemporary research in management by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-1-0].
  7. Sengupta, Nilanjan & Sengupta, Mousumi. (2012). Managing employee talent. Contemporary research in management by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-1-0].
  8. Sharma, Govinda N.R. (2012). Distributive justice and the ethics of executive compensation. Contemporary research in management by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. 21-32p. [ISBN: 978-81-922146-1-0].
  9. Malathi Sriram, Pratik Choksi and Shini Ashok. (2012). An exploratory study of mall management. Contemporary research in management by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. 49-76p. [ISBN:978-81-922146-1-0].
  10. Neetu Ganapathy and Raju, J.K. (2012). Implementing enterprise resource planning systems in small and medium enterprises: myths versus reality. Contemporary research in management by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. 107-136p. [ISBN: 978-81-922146-1-0].
  11. Prasad, S.N. (2012). Ernest Shackleton leadership: Indian parallels. Contemporary research in management by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. 157-170p. [ISBN:978-81-922146-1-0].
  12. Rao, Ullas and Balaji, J. (2012). An evaluation of trends in mergers & acquisitions in international financial scenario during the last two decades. Contemporary research in management by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.171-192p. [ISBN: 978-81-922146-1-0].
  13. Rao, Ullas and Balaji, J. (2012). An evaluation of trends in mergers & acquisitions in international financial scenario during the last two decades. Contemporary research in management by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. 171-192p. [ISBN:978-81-922146-1-0].
  14. Sunil, M.V. and Kumbar, Mallinath. (2012). Technological innovations in libraries for user centric services. Dynamics of librarianship in the knowledge society: festschrift in honour of Prof. Ramesh Babu (Volume 2) edited by: Achim Osswald and et.al. Chennai: University of Madras. 640-649p. [ISBN: 978-93-5050-061-3].


National Journals

  1. Parasuraman, N.R., Janaki Ramudu, P. & Nusrathunnisa. (2012). Does Lintner model of dividend payout hold good? An empirical evidence from BSE SENSEX firms. SDMIMD Journal of Management, Vol. 3, Issue 2, September. 63-76p. [ISSN 0976-0652].
  2. Jagadeesh, R (2012). CSR, Clean and Green Operations – Suppliers’ Code of Conduct Revisited. Journal of Supply Chain Management Systems 1(4), 2012. 30-36p.
  3. Malathi, Sriram and Rao, Ullas. Glowtronics – A Strategic Turnaround. PES Business Review, 2012.


International Journals

  1. Janaki Ramudu, P., Parasuraman, N.R. and Nusrathunnisa. (2012). What Drives Shareholders’ Return? Evidence from Indian Steel Sector. World Journal of Social Sciences, 2(7) November. 09-23p.
  2. Monteiro.Mohan N.J. & Ananthan B.R. (2012). Socail-Economic Factors Influencing Repayment of Loans Granted by Commercial Banks- A Study of Small Scale Industries in Dakshina Kannada and Udupi.International Journal of Exclusive Management Research, Vol. 2, Issue 4, April 81-90p.[ISSN : 2249-8672]
  3. Sengupta, Nilanjan & Sengupta, Mousumi. (2012). Effect of culture on managing brands in India. The International Journal of Knowledge, Culture and Change Management, Vol. 11, Issue. 2. [ISSN: 1447-9524].
  4. Sengupta, Nilanjan., Balaji, J. & Sengupta, Mousumi. (2012). Increasing professional efficacy for mid-career professional: problems and prospects. International Journal of Business Economics and Management Research. Vol. 3, Issue 2, February. [ISSN: 2229-4848].
  5. Sengupta, Mousumi., Sengupta, Nilanjan & Vaishnavi, S. (2012). An empirical study on employees’ awareness on strategic aspects of compensation management. Asian Journal of Research in Business Economics and Management, Vol. 2, Issue 12. [ISSN: 2249-7309].
  6. Sengupta, Nilanjan., Sengupta, Mousumi & Vaishnavi, S. (2012). Designing a talent acquisition matrix: consultants’ perspective. Asian Journal of Research in Business Economics and Management, Vol. 3, Issue 3. [ISSN: 2249-7309].
  7. Sengupta, Nilanjan & Sengupta, Mousumi. (2012). Effect of culture on managing brands in India. The International Journal of Knowledge, Culture and Change Management, Vol. 11, Issue. 2. [ISSN: 1447-9524].
  8. Sengupta, Nilanjan., Balaji, J. & Sengupta, Mousumi. (2012). Increasing professional efficacy for mid-career professional: problems and prospects. International Journal of Business Economics and Management Research. Vol. 3, Issue 2, February. [ISSN: 2229-4848].
  9. Sengupta, Mousumi., Sengupta, Nilanjan & Vaishnavi, S. (2012). An empirical study on employees’ awareness on strategic aspects of compensation management. Asian Journal of Research in Business Economics and Management, Vol. 2, Issue 12. [ISSN: 2249-7309].
  10. Sengupta, Nilanjan., Sengupta, Mousumi & Vaishnavi, S. (2012). Designing a talent acquisition matrix: consultants’ perspective. Asian Journal of Research in Business Economics and Management, Vol. 3, Issue 3. [ISSN: 2249-7309].
  11. Mahapatra, Mihir K. (2012). Sustainable growth in tourism sector: opportunities and challenges. ASEAN Journal of Hospitality and Tourism, Vol. 11, Issue. 1, June. [ISSN: 1412-2073].
  12. Sengupta, Nilanjan., Balaji, J. & Sengupta, Mousumi. (2012). Increasing professional efficacy for mid-career professional: problems and prospects. International Journal of Business Economics and Management Research. Vol. 3, Issue 2, February. [ISSN: 2229-4848].


National Conference

  1. Vasudeva, R and Srilakshminarayana, G. (2012). Law of the iterated logarithm for extremes and trimmed sums, when the underlying random variables come from two independent populations. National Seminar on Recent developments in statical modeling, Department of Statistics, Shivaji University, Kolhapur. October 12-13.
  2. Sunil, M.V., Harinarayana, N.S., Mallinath Kumbar and Poornima, H.N. (2012). Initiatives in igniting minds: success stories of children libraries. National conference on ‘Reinventing and restructuring of public library system in India’, July 28, 2012. Bangalore: Karnataka State SC/ST Library Professionals Association, Department of Public Libraries and Bangalore University Library.
  3. Sunil, M.V., Deepak Chandrashekar and Harinarayana, N.S. (2012). The status of higher secondary school libraries in Mysore district: a Study. National conference on libraries and development: present and future, June 7 to 9. Shravanabelagola: Karnataka State Library Association (KALA), Bangalore.


International Conference

  1. Parasuraman, N.R., Janaki Ramudu, P. & Nusrathunnisa. (2012). Does Lintner model of dividend payout hold good? An empirical evidence from BSE SENSEX firms. International conference on emerging trends in finance and accounting, SDM Institute for Management Development (SDMIMD), Mysore. August 3-4. [ISBN: 978-81-922146-2-7].
  2. Sengupta, Nilanjan  &Mousumi Sengupta. (2012). Employee Engagement: Creating the mantra for Employee Motivation and Organizational Success. International Conference on Managing Human Resources at the Workplace. SDM Institute for Management Development, Mysore. December 14-15. [978-81-922146-4-1].
  3. Sengupta, Nilanjan  &Mousumi Sengupta. (2012). Employee Engagement: Creating the mantra for Employee Motivation and Organizational Success. International Conference on Managing Human Resources at the Workplace. SDM Institute for Management Development, Mysore. December 14-15. [978-81-922146-4-1].
  4. Sharma, Govinda N.R. and Kumar, Ashwini. (2012). International Conference on Challenges of Sustainability and Growth in Indian Industry, December 20 & 21, BMS College of Engineering, Bangalore. Growth, Sustainability and Distributive Justice: Role of MSMEs.
  5. Balaji, J. & Charumathi, S. (2012). Gold Exchange Traded Funds and Gold Mutual Funds in India – A Study. International conference on emerging trends in finance and accounting, SDM Institute for Management Development (SDMIMD), Mysore. August 3-4. [ISBN: 978-81-922146-2-7].
  6. Parameshwari, G.,  Balaji, J. &  Ullas, E.G. (2012). Empirical study on Factors influencing on Quality of Work Life of Life Insurance Agents in Mysore Division. International Conference on Managing Human Resources at the Workplace. SDM Institute for Management Development, Mysore. December 14-15. [978-81-922146-4-1].
  7. Rao, Ullas. (2012). An Empirical Investigation of Cross-Border M&A activity of Indian Corporations during the last decade”, International Conference on Emerging Management Practices and Perspective in Accounting, Taxation and Finance, January, Ganpath University, Mehsana, Gujarat, India.
  8. Rao, Ullas and Murthy, Suryanarayana M.R. (2012). Wealth Evidence of Indian Acquiring Banks: A Case of Event Studies, 3rd International Conference on Doing Business in India, Bangalore, India.
  9. Sunil, M.V., Harinarayana, N.S. and Kumbar, Mallinath. (2012). Stock verification as a base for effective collection development: a case study of SDMIMD, Mysore. Collection development in the digital environment Edited by: B. Ramesh Babu and et.al. International conference on collection development in the digital environment, June 29 & 30, 2012. Chennai: Madras University Library. 645-650p.


Other Publications

  1. Sharma, Govinda N.R. (2012). Business Ethics and Corporate Governance By B. N. Ghosh, Tata McGraw Hill Education Pvt. Ltd. [ISBN: 9780071333320].
  2. Sunil, M.V. & Deepak Chandrashekar. (2012). Managing Human Resources at the Workplace.Edited by Sengupta, Mousumi & Nilanjan Sengupta International Conference on Managing Human Resources at the Workplace. Mysore: SDM Institute for Management Development (SDMIMD). [ISBN: 978-81-922146-4-1].
  3. Sunil, M.V. (2012). Emerging trends in finance and accounting Edited by Parasuraman, N.R. and Rao, Ullas. International conference on emerging trends in finance and accounting organized by SDM Institute for Management Development, Mysore during August 3 & 4. [ISBN: 978-81-922146-2-7].